Takeout Dinner Market

Takeout Dinner Market Size by Payment Type (Credit Cards, Debit Cards, Cash, and Digital Wallets), Nature (Non-Vegetarian, Vegetarian, and Vegan), Business Type (Independent Food Service and Chain Food Service), Purchase Model (Platform-to-Consumer and Direct-to-Consumer), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12946
  • Published Date: Sep, 2022
  • Pages: 235
  • Category: Food & Beverages
  • Format: PDF
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The global takeout dinner market is expected to reach USD 451.82 billion by 2030, at a CAGR of 8.05% from 2022 to 2030. The expanding online platforms and wide range of applications drive the expansion of the takeout dinner market.

Market Overview:

Many restaurants worldwide offer takeout and delivery services and a dine-in option. Online food delivery is the process of delivering and ordering meals to consumers at their doorsteps who have placed their orders utilizing multiple food delivery apps & websites on their computers or cell phones. By maintaining & creating consumer accounts, these platforms make the process of ordering food simple and convenient. These applications & web pages offer filters and different payment methods, including cash on delivery, prepaid cards, and net banking, catering to customers' requirements.  

Takeout Dinner Market Size

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Market Dynamics:

Drivers:

  • The rising disposable income of people:

The key reasons driving the expansion of the takeout dinner industry are rising living standards and increasing personal disposable income, particularly in developing economies. Further, the rapid adoption of advanced technologies such as voice-assistant apps and the growing R&D spending worldwide are the driving factors of the market growth. In addition, the significant integration of smart AI & innovative technology by the food delivery platforms for consumer convenience is helping to drive the market growth during the forecast period.

Restraints:

  • The stringent food safety regulation:

The stringent government regulations regarding the use of food delivery are expected to hamper the market's growth. The food trade has a massive effect on the health of populations and nations' economies. The execution of food safety implicates a complex mix of laws, standards, and accepted good practices involving industry organizations, governments, international organizations (e.g., WTO), independent standards bodies (e.g., IFS), research agencies, and independent certification bodies. The cost-intensiveness, time & investment required for regulatory approval is the restraining factor of market growth. Moreover, the lack of high-speed connectivity in underdeveloped & developing regions and the uncertainty of industries in developing their applications are expected to hinder the market growth.

Opportunities:

  • Raised internet connectivity and smartphone usage: 

The rapid growth in smartphone users and internet connectivity in major developing regions are the driving factors of the market growth. Further, the rapid expansion of online education & health services, e-commerce, and remote working has highlighted the importance of the internet. In addition, smartphone users are the primary online customers for the food & beverages industry, and the proliferation in the number of smartphone users reflects a possible rise in online shopping for food & beverages. Moreover, the changing lifestyle in developing countries positively affects the growth of the takeout dinner market. Also, a rise in investment in digitalization and an increase in alliances & collaborations of various restaurants with application developers are the driving factors of the market growth during the forecast period. In addition, the emergence of virtual restaurants & delivery-only kitchens is expected to create an opportunity for market growth.

Segmentation Analysis: 

The global takeout dinner market has been segmented based on payment type, nature, business type, purchase model, and region.

  • The payment type segment is divided into credit cards, debit cards, cash, and digital wallets. The digital wallets segment led the market with a market share of 32.14% in 2021 due to the rise of various e-commerce platforms.
  • The nature segment is divided into non-vegetarian, vegetarian, and vegan. The vegan segment led the market with a market share of 39.15% in 2021 due to the surge in the vegan population.
  • The business type segment is divided into independent food service and chain food service. The chain food service segment led the market with a market share of 56.21% in 2021 due to the increasing number of food items & newer food dishes, and safe home delivery facilities.
  • The purchase model segment is divided into platform-to-consumer and direct-to-consumer. The platform-to-consumer segment led the market with a market share of 26.17% in 2021 due to the significant urban population and busy lifestyles.

Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific region emerged as the largest market for the global takeout dinner market, with a 49.35% share of the market revenue in 2021.

  • The increased household takeaway food expenditure and the changing lifestyle of people are anticipated to contribute to the takeout dinner market. Furthermore, the growing demand for online food ordering services and increasing internet & smartphone penetration are also helping boost market growth. Also, the high living standards of individuals and growth of retail network in emerging economies are also helping to boost the market growth.
  • During the forecast period, the North American region will record the highest growth due to people's rising disposable income and improving living standards. Further, the advancements in food delivery methods such as robots, self-driving cars, and drones are also helping to boost the market growth in this region. Additionally, the middle-class population and increasing investments in R&D also help to drive market growth.

North America Region Takeout Dinner Market Share in 2021 - 49.35%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global takeout dinner industry.

For example, in October 2021, burger king released its new food product in the United States, which is plant-based, known as “Impossible Nuggets,” which is likely to increase the adoption of takeout dinners in the country.

List of Key Market Players:

  • Dominos
  • Delivery.com
  • Yemeksepeti
  • Foodler
  • Snapfinger
  • Grubhub
  • Pizza Hut
  • Takeaway.com
  • Foodpanda
  • Olo
  • Delivery Hero
  • Zomato

Key Target Audience:

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm

Report Description:

  • Global Takeout Dinner Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global takeout dinner market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global takeout dinner market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of takeout dinner based on payment type, nature, business type, purchase model, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global takeout dinner market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global takeout dinner market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global takeout dinner market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the takeout dinner market was valued at USD 225.08 billion in 2021 to USD 451.82 billion by 2030.

Global takeout dinner market is growing at a CAGR of 8.05% during the forecast period 2022-2030.

The market's growth will be influenced by the growth in the rising disposable income of people.

The stringent food safety regulation could hamper the market growth.

The continuous growth in online platform will provide huge opportunities to the market.

Key players are Dominos, Delivery.com, Yemeksepeti, Foodler, Snapfinger, Grubhub, Pizza Hut, Takeaway.com, Foodpanda, Olo, Delivery Hero, Zomato, and among others.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Payment Type
          4.3.2. Market Attractiveness Analysis By Nature
          4.3.3. Market Attractiveness Analysis By Business Type
          4.3.4. Market Attractiveness Analysis By Purchase Model
          4.3.5. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The surging number of smartphone users
          5.2.2. The high living standards of individuals
          5.2.3. The ever-increasing number of food delivery app users
          5.2.4. The increasing number of health-conscious consumers
    5.3. Restraints
          5.3.1. The health concerns associated with fast food items
          5.3.2. The cost of supply chain & logistics
          5.3.3. The increasing the takeout food consumption can affect customers' health
    5.4. Opportunities
          5.4.1. The technological innovations
          5.4.2. The potential shift in demand among different products

6. Global Takeout Dinner Market Analysis and Forecast, By Payment Type
    6.1. Segment Overview
    6.2. Credit Cards
    6.3. Debit Cards
    6.4. Cash
    6.5. Digital Wallets

7. Global Takeout Dinner Market Analysis and Forecast, By Nature
    7.1. Segment Overview
    7.2. Non-Vegetarian
    7.3. Vegetarian
    7.4. Vegan

8. Global Takeout Dinner Market Analysis and Forecast, By Business Type
    8.1. Segment Overview
    8.2. Independent Food Service
    8.3. Chain Food Service

9. Global Takeout Dinner Market Analysis and Forecast, By Purchase Model
    9.1. Segment Overview
    9.2. Platform-to-Consumer
    9.3. Direct-to-Consumer

10. Global Takeout Dinner Market Analysis and Forecast, By Regional Analysis
    10.1. Segment Overview
    10.2. North America
          10.2.1. U.S.
          10.2.2. Canada
          10.2.3. Mexico
    10.3. Europe
          10.3.1. Germany
          10.3.2. France
          10.3.3. U.K.
          10.3.4. Italy
          10.3.5. Spain
    10.4. Asia-Pacific
          10.4.1. Japan
          10.4.2. China
          10.4.3. India
    10.5. South America
          10.5.1. Brazil
    10.6. Middle East and Africa
          10.6.1. UAE
          10.6.2. South Africa

11. Global Takeout Dinner Market-Competitive Landscape
    11.1. Overview
    11.2. Market Share of Key Players in Global Takeout Dinner Market
          11.2.1. Global Company Market Share
          11.2.2. North America Company Market Share
          11.2.3. Europe Company Market Share
          11.2.4. APAC Company Market Share
    11.3. Competitive Situations and Trends
          11.3.1. Product Launches and Developments
          11.3.2. Partnerships, Collaborations, and Agreements
          11.3.3. Mergers & Acquisitions
          11.3.4. Expansions

12. Company Profiles
    12.1. Dominos
          12.1.1. Business Overview
          12.1.2. Company Snapshot
          12.1.3. Company Market Share Analysis
          12.1.4. Company Product Portfolio
          12.1.5. Recent Developments
          12.1.6. SWOT Analysis
    12.2. Delivery.com
          12.2.1. Business Overview
          12.2.2. Company Snapshot
          12.2.3. Company Market Share Analysis
          12.2.4. Company Product Portfolio
          12.2.5. Recent Developments
          12.2.6. SWOT Analysis
    12.3. Yemeksepeti
          12.3.1. Business Overview
          12.3.2. Company Snapshot
          12.3.3. Company Market Share Analysis
          12.3.4. Company Product Portfolio
          12.3.5. Recent Developments
          12.3.6. SWOT Analysis
    12.4. Foodler
          12.4.1. Business Overview
          12.4.2. Company Snapshot
          12.4.3. Company Market Share Analysis
          12.4.4. Company Product Portfolio
          12.4.5. Recent Developments
          12.4.6. SWOT Analysis
    12.5. Snapfinger
          12.5.1. Business Overview
          12.5.2. Company Snapshot
          12.5.3. Company Market Share Analysis
          12.5.4. Company Product Portfolio
          12.5.5. Recent Developments
          12.5.6. SWOT Analysis
    12.6. Grubhub
          12.6.1. Business Overview
          12.6.2. Company Snapshot
          12.6.3. Company Market Share Analysis
          12.6.4. Company Product Portfolio
          12.6.5. Recent Developments
          12.6.6. SWOT Analysis
    12.7. Pizza Hut
          12.7.1. Business Overview
          12.7.2. Company Snapshot
          12.7.3. Company Market Share Analysis
          12.7.4. Company Product Portfolio
          12.7.5. Recent Developments
          12.7.6. SWOT Analysis
    12.8. Takeaway.com
          12.8.1. Business Overview
          12.8.2. Company Snapshot
          12.8.3. Company Market Share Analysis
          12.8.4. Company Product Portfolio
          12.8.5. Recent Developments
          12.8.6. SWOT Analysis
    12.9. Foodpanda
          12.9.1. Business Overview
          12.9.2. Company Snapshot
          12.9.3. Company Market Share Analysis
          12.9.4. Company Product Portfolio
          12.9.5. Recent Developments
          12.9.6. SWOT Analysis
    12.10. Olo
          12.10.1. Business Overview
          12.10.2. Company Snapshot
          12.10.3. Company Market Share Analysis
          12.10.4. Company Product Portfolio
          12.10.5. Recent Developments
          12.10.6. SWOT Analysis
    12.11. Delivery Hero
          12.11.1. Business Overview
          12.11.2. Company Snapshot
          12.11.3. Company Market Share Analysis
          12.11.4. Company Product Portfolio
          12.11.5. Recent Developments
          12.11.6. SWOT Analysis
    12.12. Zomato
          12.12.1. Business Overview
          12.12.2. Company Snapshot
          12.12.3. Company Market Share Analysis
          12.12.4. Company Product Portfolio
          12.12.5. Recent Developments
          12.12.6. SWOT Analysis
 

List of Table

1. Global Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

2. Global Credit Cards, Takeout Dinner Market, By Region, 2019-2030 (USD Billion) 

3. Global Debit Cards, Takeout Dinner Market, By Region, 2019-2030 (USD Billion) 

4. Global Cash, Takeout Dinner Market, By Region, 2019-2030 (USD Billion) 

5. Global Digital Wallets, Takeout Dinner Market, By Region, 2019-2030 (USD Billion) 

6. Global Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

7. Global Non-Vegetarian, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

8. Global Vegetarian, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

9. Global Vegan, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

10. Global Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

11. Global Independent Food Service, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

12. Global Chain Food Service, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

13. Global Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

14. Global Platform-to-Consumer, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

15. Global Direct-to-Consumer, Takeout Dinner Market, By Region, 2019-2030 (USD Billion)

16. North America Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

17. North America Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

18. North America Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

19. North America Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

20. U.S. Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

21. U.S. Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

22. U.S. Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

23. U.S. Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

24. Canada Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

25. Canada Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

26. Canada Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

27. Canada Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

28. Mexico Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

29. Mexico Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

30. Mexico Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

31. Mexico Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

32. Europe Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

33. Europe Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

34. Europe Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

35. Europe Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

36. Germany Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

37. Germany Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

38. Germany Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

39. Germany Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

40. France Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

41. France Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

42. France Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

43. France Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

44. U.K. Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

45. U.K. Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

46. U.K. Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

47. U.K. Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

48. Italy Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

49. Italy Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

50. Italy Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

51. Italy Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

52. Spain Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

53. Spain Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

54. Spain Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

55. Spain Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

56. Asia Pacific Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

57. Asia Pacific Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

58. Asia Pacific Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

59. Asia Pacific Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

60. Japan Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

61. Japan Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

62. Japan Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

63. Japan Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

64. China Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

65. China Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

66. China Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

67. China Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

68. India Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

69. India Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

70. India Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

71. India Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

72. South America Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

73. South America Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

74. South America Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

75. South America Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

76. Brazil Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

77. Brazil Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

78. Brazil Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

79. Brazil Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

80. Middle East and Africa Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

81. Middle East and Africa Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

82. Middle East and Africa Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

83. Middle East and Africa Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

84. UAE Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

85. UAE Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

86. UAE Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

87. UAE Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

88. South Africa Takeout Dinner Market, By Payment Type, 2019-2030 (USD Billion)

89. South Africa Takeout Dinner Market, By Nature, 2019-2030 (USD Billion)

90. South Africa Takeout Dinner Market, By Business Type, 2019-2030 (USD Billion)

91. South Africa Takeout Dinner Market, By Purchase Model, 2019-2030 (USD Billion)

List of Figures 

1. Global Takeout Dinner Market Segmentation

2. Global Takeout Dinner Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Takeout Dinner Market Attractiveness Analysis By Payment Type  

9. Global Takeout Dinner Market Attractiveness Analysis By Nature 

10. Global Takeout Dinner Market Attractiveness Analysis By Business Type

11. Global Takeout Dinner Market Attractiveness Analysis By Purchase Model

12. Global Takeout Dinner Market Attractiveness Analysis By Region

13. Global Takeout Dinner Market: Dynamics

14. Global Takeout Dinner Market Share By Payment Type (2022 & 2030)

15. Global Takeout Dinner Market Share By Nature (2022 & 2030)

16. Global Takeout Dinner Market Share By Business Type (2022 & 2030)

17. Global Takeout Dinner Market Share By Purchase Model (2022 & 2030)

18. Global Takeout Dinner Market Share By Regions (2022 & 2030)

19. Global Takeout Dinner Market Share By Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global takeout dinner based on below mentioned segments:

Global Takeout Dinner Market by Payment Type:

  • Credit Cards
  • Debit Cards
  • Cash
  • Digital Wallets

Global Takeout Dinner Market by Nature:

  • Non-Vegetarian
  • Vegetarian
  • Vegan

Global Takeout Dinner Market by Business Type:

  • Independent Food Service
  • Chain Food Service

Global Takeout Dinner Market by Purchase Model:

  • Platform-to-Consumer
  • Direct-to-Consumer

Global Takeout Dinner by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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