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Power Bank Market

Power Bank Market Size by Capacity Range (1,000–5,000 mAh, 5,001–10,000 mAh, 10,001–15,000 mAh, 15,001–20,000 mAh and Above 20,001 mAh), Energy Source (Electric, Solar), Battery Type, Application, Distribution Channel, Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-12539
  • Published Date: Oct, 2021
  • Pages: 233
  • Category: Information Technology & Semiconductors
  • Format: PDF
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The global power bank market is projected to reach USD 36.95 billion by 2032, at a CAGR of 11.19% from 2023 to 2032. The rise in the usage of electronic devices such as smartphones, headphones, speakers, etc., has led to the widespread adoption of power banks, especially among the young population.

Market Overview:

Power banks are widely used and can be used to charge various devices, including portable speakers, battery-operated headphones, smartphones, etc. They serve as portable chargers in actuality. Power banks are available in a wide range of sizes and designs to accommodate the needs of a wide range of users. Power banks have increased dramatically in recent years since they offer an efficient and simple way to charge smartphones and other gadgets while not connected to the main power. Wireless charging power banks have also been produced for devices that can be charged wirelessly. These power banks are already an established commodity and are handy, especially when travelling. Reaching a primary power source can be challenging whenever a mobile phone or other battery-operated equipment needs charging. Earlier power banks may have had 1000 mA hours or less capacity. However, some of the newest ones on the market today can provide enormous capabilities of 25000 mA hours.

Power Bank Market Size

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Market Dynamics:

Drivers
  • Rising urbanization and a fast-growing smartphone consumer base

The power bank market operates globally via the key regions: North America, South America, Asia Pacific, Europe, the Middle East, and Africa. Among the regions, Asia-Pacific, followed by North America and Europe, will gain tremendous market share due to the expansion of the smartphone industry. This can be attributed to increased urbanization and rising per-capita income. The consumers of the mentioned regions are getting increasingly investing in smart devices. They prefer products that enhance their work and living standards. With the increased demand for electronic goods, companies are expanding their portfolio and providing advanced devices. According to the statistics, the number of smartphone users grows yearly. In 2021, the number of smartphone users around the globe was 6.4 billion, representing a 5.3 per cent annual rise. Smartphones are also the most often used electronic devices. According to the most recent smartphone user statistics, smartphones account for over 75% of all mobile telephones today. Portable chargers with power banks are beneficial since they allow battery-powered devices to charge anywhere. Thus, this factor is propelling the growth of the power bank market.

Restraints:
  • Availability of counterfeit products

A power bank's quality is paramount to consider. Due to the high price of branded power banks, many consumers are willing to purchase counterfeit products, which can deteriorate the condition of their electronic devices. Poor-quality power banks may harm the battery and charging port on the phone. Security issues may also result from this factor. A low-quality lithium-ion power bank may explode if it is overcharged.

Opportunities:
  • Increasing deployment of 5G, which consumes more energy from intelligent devices

High-performance systems and tools are required to support the ultra-high frequencies and effective data rates needed for the 5G network. The exponential growth of data traffic has resulted in the expansion of mobile networks. As a result of this growth, radio network energy consumption has become a substantial contributor to operator electricity use and operational costs. With new devices and use cases increasing network capacity, ensuring low 5G energy consumption is critical to reducing operator costs and ensuring they can still meet their energy reduction goals. Wireless cellular networks, smartphone battery economy, and good power use have all become critical in the Fifth Generation (5G). In the mobile revolution, energy-efficient networks and an energy-saving approach in mobile devices are crucial. Thus, power banks are required to fulfil the needs of increased data capacity, data rate, and best-in-class service quality. Therefore, the demand for power bank services has increased, especially in North America and Europe.

Challenges:
  • Low awareness in developing and under-developed regions

Some countries are in developing regions, and most under-developed areas need to be aware of the power bank-sharing services. These countries still need to be occupied by the manufacturers due to low per capita income, which leads to lower or negligible demand for the product. These countries also perceive the power bank sharing services as needed to be more affordable. They need to measure the cost-benefit analysis on a long-term basis, which restricts the demand for the product in such regions.

Segmentation Analysis:

The global power bank market has been segmented based on capacity range, battery type, energy source, application, distribution channel and regions.

  • The capacity range segment is divided into1,000–5,000 mAh, 5,001–10,000 mAh, 10,001–15,000 mAh, 15,001–20,000 mAh and above 20,001 mAh. The 10,001–15,000 mAh segment of the power bank market is anticipated to grow at the highest CAGR of 14.83% over the forecast timeframe. The 10001-15000 mAh capacity power banks usually consist of lithium-ion batteries. These power banks can be used for various devices and thus are mostly preferred by consumers nowadays.
  • The energy source segment includes electric and solar energy sources. The electric segment dominated the market and held the most prominent position, with a market share of 69.54% in 2022. Electric power banks are readily available on most channels. Also, these are easy to operate and can be used for an extended period.
  • The battery type segment includes lithium polymer batteries and lithium-ion batteries. The lithium-ion batteries segment dominated the market and held the most prominent position, with a market share of around 74.29% in 2022. Lithium-ion batteries are primarily used in power banks due to their advantages over lithium polymer batteries. The low maintenance factor of lithium-ion batteries is one of the key benefits of using them in power banks.
  • The application segment includes smartphones, tablets, laptops, digital cameras, wearable devices, portable media devices and others. The smartphone segment dominated the market and held the most prominent position, with a market share of around 29.10% in 2022. The amount of charge that power banks can hold has increased as the demand has increased. One of the most common items to be charged by them is a smartphone, and in recent years, battery capacity has dramatically grown to offer longer intervals between charges.
  • The distribution channel segment includes brick-and-mortar distribution channels and e-commerce distribution channels. The brick-and-mortar segment dominated the market and held the most prominent position, with a market share of around 64.32% in 2022. Many consumers prefer to check the quality and functioning of electronic devices before purchasing them. Thus,
Regional Segmentation Analysis:

The regions evaluated for the power bank market include North America, Europe, South America, Asia Pacific, the Middle East and Africa. The Asia Pacific region emerged as the most significant power bank market, with around 43.12% share of the market revenue in 2022.

  • The region is witnessing a drastic economic, and social living standards shift. Many people are now investing in electronic devices and are aware of the key innovation in the tech industry. India, China and Japan have a high number of smartphone users, which is one of the key factors driving the growth of the power bank market in the region. Further, many major players have their manufacturing base in these countries due to abundant raw materials and skilled labour.
  • The North American region is anticipated to grow considerably in the global power bank market over the forecast period because of the high purchasing rate of advanced tech devices.

APAC Power Bank Market Share in 2022 - 43.12%

 

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Competitive Analysis:

The key players are now concentrating on implementing new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global power bank industry.

In November 2017, Xiaomi introduced Mi Power Bank 2i Range, which consists10,000 the mAh Mi Power Bank 2 and 2,000 mAh Mi Power Bank 2.

In February 2022, Anker Innovations introduced PowerCore 10,000 mAh PD power bank with dual USB ports; the power bank’s USB Type-C port offers power up to 18 W.

List of Key Market Players:
  • ADATA
  • Anker Innovations
  • Ambrane India Private Limited
  • AUKEY
  • AsusTeK Computer Inc.
  • Intex Technologies
  • GRIFFIN
  • Lenovo Group Ltd.
  • Microsoft Corporation
  • mophie
  • Panasonic Corporation
  • RAVPower
  • Xiaomi
  • Sony Corporation
Key Target Audience
  • Power bank manufacturers
  • Traders and distributors of power bank products
  • Raw material suppliers
  • Potential investors
  • Research and Consulting Firms

Report Description

  • Global Power Bank Market, Industry Analysis, Trends, Analysis and Forecast, 2023 to 2032, is a forthcoming/imminent research report to be published by The Brainy Insights.
  • 2022 is considered the base year of the report. 2019, 2020 and 2021 are the historical years, and 2023 to 2032 are the forecast years. The global power bank market is based on revenue (USD Million/Billion), volume and price. The report incorporates the market study based on revenue and volume. The study covers the market share revenue/market share/volume for each segment, region and country catering to the global power bank market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses the relative data & information the leading industry professionals and experts have validated globally. The research report also outlines the attractiveness of power banks and regions, deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (quantitative and qualitative) analysis of historical data, revenues, key developments, and the crucial strategies adopted by key organizations catering to the global power bank market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers a detailed study of the company profiles of key organizations operating in the global power bank market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development &innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario. 
  • The report provides an elaborative assessment of porter's five forces analysis and a SWOT analysis to provide business-related data and information. Porter's five forces model is analyzed to understand the prevailing competitive scenario in the market. Additionally, the SWOT analysis identifies the positive and negative attributes of the market development, which influences the company's growth and development to sustain and survive in the long run.
  • The report also focuses on the market-related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development, which is a key potential for the investors. 
  • Potential growth prospects, along with the penetration rate analysis of the products (market-related, i.e., global power bank market), are covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the power bank market was valued at USD 12.79 billion in 2022 and is anticipated to reach USD 36.95 billion by 2032.

Global power bank market is growing at a CAGR of 11.19% during the forecast period 2023-2032.

The global power bank market has been segmented based on capacity range, energy source, battery type, application, distribution channel and regions. The electric segment dominated the market and held the largest market share in 2022.

The Asia Pacific region emerged as the largest market for the power bank.

Growing use of smartphones and tablets is the key driving factor for the power bank market.

Low-quality of power banks may hamper the market growth.

Technological advancements leading to increase in power consumption of electronic devices bodies will provide huge opportunities to the market.

Key players are ADATA, Ambrane India Private Limited, Anker Innovations, AsusTeK Computer Inc., AUKEY, GRIFFIN, Intex Technologies

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  • Segmentation on the basis of any specific country or region
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Capacity Range
          4.3.2. Market Attractiveness Analysis By Energy Source
          4.3.3. Market Attractiveness Analysis By Battery Type
          4.3.4. Market Attractiveness Analysis By Application
          4.3.5. Market Attractiveness Analysis By Distribution Channel
          4.3.6. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Growing use of smartphones and tablets
          5.2.2. Increase in adoption of wearable devices
    5.3. Restrains
          5.3.1. Low-quality of power banks
    5.4. Opportunities
          5.4.1. Technological advancements leading to increase in power consumption of electronic devices
    5.5. Challenges
          5.5.1. Highly competitive market

6. Global Power Bank Market Analysis and Forecast, By Capacity Range
    6.1. Segment Overview
    6.2. 1,000–5,000 mAh
    6.3. 5,001–10,000 mAh
    6.4. 10,001–15,000 mAh
    6.5. 15,001–20,000 mAh
    6.6. Above 20,001 mAh

7. Global Power Bank Market Analysis and Forecast, By Energy Source
    7.1. Segment Overview
    7.2. Electric
    7.3. Solar

8. Global Power Bank Market Analysis and Forecast, By Battery Type
    8.1. Segment Overview
    8.2. Lithium - Ion Batteries
    8.3. Lithium Polymer Batteries

9. Global Power Bank Market Analysis and Forecast, By Application
    9.1. Segment Overview
    9.2. Smartphone
    9.3. Tablet
    9.4. Laptop
    9.5. Wearable Device
    9.6. Digital Camera
    9.7. Portable Media Device
    9.8. Others

10. Global Power Bank Market Analysis and Forecast, By Distribution Channel
    10.1. Segment Overview
    10.2. E-commerce
    10.3. Brick And Mortar

11. Global Power Bank Market Analysis and Forecast, By Regional Analysis
    11.1. Segment Overview
    11.2. North America
          11.2.1. U.S.
          11.2.2. Canada
          11.2.3. Mexico
    11.3. Europe
          11.3.1. Germany
          11.3.2. France
          11.3.3. U.K.
          11.3.4. Italy
          11.3.5. Spain
    11.4. Asia-Pacific
          11.4.1. Japan
          11.4.2. China
          11.4.3. India
    11.5. South America
          11.5.1. Brazil
    11.6. Middle East and Africa
          11.6.1. UAE
          11.6.2. South Africa

12. Global Power Bank Market-Competitive Landscape
    12.1. Overview
    12.2. Market Share of Key Players in Global Power Bank Market
          12.2.1. Global Company Market Share
          12.2.2. North America Company Market Share
          12.2.3. Europe Company Market Share
          12.2.4. APAC Company Market Share
    12.3. Competitive Situations and Trends
          12.3.1. Product Launches and Developments
          12.3.2. Partnerships, Collaborations, and Agreements
          12.3.3. Mergers & Acquisitions
          12.3.4. Expansions

13. Company Profiles
    13.1. ADATA
          13.1.1. Business Overview
          13.1.2. Company Snapshot
          13.1.3. Company Market Share Analysis
          13.1.4. Company Product Portfolio
          13.1.5. Recent Developments
          13.1.6. SWOT Analysis
    13.2. Ambrane India Private Limited
          13.2.1. Business Overview
          13.2.2. Company Snapshot
          13.2.3. Company Market Share Analysis
          13.2.4. Company Product Portfolio
          13.2.5. Recent Developments
          13.2.6. SWOT Analysis
    13.3. Anker Innovations
          13.3.1. Business Overview
          13.3.2. Company Snapshot
          13.3.3. Company Market Share Analysis
          13.3.4. Company Product Portfolio
          13.3.5. Recent Developments
          13.3.6. SWOT Analysis
    13.4. AsusTeK Computer Inc.
          13.4.1. Business Overview
          13.4.2. Company Snapshot
          13.4.3. Company Market Share Analysis
          13.4.4. Company Product Portfolio
          13.4.5. Recent Developments
          13.4.6. SWOT Analysis
    13.5. AUKEY
          13.5.1. Business Overview
          13.5.2. Company Snapshot
          13.5.3. Company Market Share Analysis
          13.5.4. Company Product Portfolio
          13.5.5. Recent Developments
          13.5.6. SWOT Analysis
    13.6. GRIFFIN
          13.6.1. Business Overview
          13.6.2. Company Snapshot
          13.6.3. Company Market Share Analysis
          13.6.4. Company Product Portfolio
          13.6.5. Recent Developments
          13.6.6. SWOT Analysis
    13.7. Intex Technologies
          13.7.1. Business Overview
          13.7.2. Company Snapshot
          13.7.3. Company Market Share Analysis
          13.7.4. Company Product Portfolio
          13.7.5. Recent Developments
          13.7.6. SWOT Analysis
    13.8. Lenovo Group Ltd.
          13.8.1. Business Overview
          13.8.2. Company Snapshot
          13.8.3. Company Market Share Analysis
          13.8.4. Company Product Portfolio
          13.8.5. Recent Developments
          13.8.6. SWOT Analysis
    13.9. Microsoft Corporation
          13.9.1. Business Overview
          13.9.2. Company Snapshot
          13.9.3. Company Market Share Analysis
          13.9.4. Company Product Portfolio
          13.9.5. Recent Developments
          13.9.6. SWOT Analysis
    13.10. mophie
          13.10.1. Business Overview
          13.10.2. Company Snapshot
          13.10.3. Company Market Share Analysis
          13.10.4. Company Product Portfolio
          13.10.5. Recent Developments
          13.10.6. SWOT Analysis
    13.11. Panasonic Corporation
          13.11.1. Business Overview
          13.11.2. Company Snapshot
          13.11.3. Company Market Share Analysis
          13.11.4. Company Product Portfolio
          13.11.5. Recent Developments
          13.11.6. SWOT Analysis
    13.12. RAVPower
          13.12.1. Business Overview
          13.12.2. Company Snapshot
          13.12.3. Company Market Share Analysis
          13.12.4. Company Product Portfolio
          13.12.5. Recent Developments
          13.12.6. SWOT Analysis
    13.13. Sony Corporation
          13.13.1. Business Overview
          13.13.2. Company Snapshot
          13.13.3. Company Market Share Analysis
          13.13.4. Company Product Portfolio
          13.13.5. Recent Developments
          13.13.6. SWOT Analysis
    13.14. Xiaomi
          13.14.1. Business Overview
          13.14.2. Company Snapshot
          13.14.3. Company Market Share Analysis
          13.14.4. Company Product Portfolio
          13.14.5. Recent Developments
          13.14.6. SWOT Analysis

List of Table

1. Global Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

2. Global 1,000–5,000 mAh Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

3. Global 5,001–10,000 mAh Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

4. Global 10,001–15,000 mAh Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

5. Global 15,001–20,000 mAh Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

6. Global Above 20,001 mAh Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

7. Global Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

8. Global Electric Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)  

9. Global Solar Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

10. Global Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

11. Global Lithium - Ion Batteries Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

12. Global Lithium Polymer Batteries Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

13. Global Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

14. Global Smartphone Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

15. Global Tablet Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

16. Global Laptop Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

17. Global Wearable Device Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

18. Global Digital Camera Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

19. Global Portable Media Device Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

20. Global Others Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

21. Global Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

22. Global E-commerce Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

23. Global Brick And Mortar Power Bank Market, By Region, 2019-2032 (USD Billion) (Units) 

24. Global Power Bank Market, By Region, 2019-2032 (USD Billion) (Units)   

25. Global Power Bank Market, By North America, 2019-2032 (USD Billion) (Units)  

26. North America Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

27. North America Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

28. North America Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

29. North America Power Bank Market, By Application, 2019-2032 (USD Billion) (Units) 

30. North America Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units) 

31. U.S. Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

32. U.S. Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

33. U.S. Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

34. U.S. Power Bank Market, By Application, 2019-2032 (USD Billion) (Units) 

35. U.S. Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units) 

36. Canada Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

37. Canada Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

38. Canada Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

39. Canada Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

40. Canada Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

41. Mexico Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

42. Mexico Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

43. Mexico Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

44. Mexico Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

45. Mexico Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

46. Europe Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

47. Europe Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

48. Europe Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

49. Europe Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

50. Europe Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

51. Germany Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

52. Germany Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

53. Germany Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units) 

54. Germany Power Bank Market, By Application, 2019-2032 (USD Billion) (Units) 

55. Germany Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units) 

56. France Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

57. France Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

58. France Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

59. France Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

60. France Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

61. U.K. Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

62. U.K. Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

63. U.K. Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

64. U.K. Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

65. U.K. Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

66. Italy Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

67. Italy Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

68. Italy Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

69. Italy Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

70. Italy Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

71. Spain Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

72. Spain Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

73. Spain Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

74. Spain Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

75. Spain Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

76. Asia Pacific Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

77. Asia Pacific Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

78. Asia Pacific Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

79. Asia Pacific Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

80. Asia Pacific Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

81. Japan Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

82. Japan Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

83. Japan Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

84. Japan Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

85. Japan Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

86. China Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

87. China Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

88. China Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

89. China Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

90. China Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

91. India Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

92. India Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

93. India Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

94. India Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

95. India Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

96. South America Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

97. South America Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

98. South America Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

99. South America Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

100. South America Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

101. Brazil Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

102. Brazil Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

103. Brazil Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

104. Brazil Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

105. Brazil Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

106. Middle East and Africa Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

107. Middle East and Africa Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

108. Middle East and Africa Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

109. Middle East and Africa Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

110. Middle East and Africa Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units) 

111. UAE Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

112. UAE Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

113. UAE Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

114. UAE Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

115. UAE Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units)  

116. South Africa Power Bank Market, By Capacity Range, 2019-2032 (USD Billion) (Units)  

117. South Africa Power Bank Market, By Energy Source, 2019-2032 (USD Billion) (Units)  

118. South Africa Power Bank Market, By Battery Type, 2019-2032 (USD Billion) (Units)  

119. South Africa Power Bank Market, By Application, 2019-2032 (USD Billion) (Units)  

120. South Africa Power Bank Market, By Distribution Channel, 2019-2032 (USD Billion) (Units) 

List of Figures 

1. Global Power Bank Market Segmentation

2. Power Bank Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Power Bank Market Attractiveness Analysis By Capacity Range

9. Global Power Bank Market Attractiveness Analysis By Energy Source

10. Global Power Bank Market Attractiveness Analysis By Battery Type

11. Global Power Bank Market Attractiveness Analysis By Application

12. Global Power Bank Market Attractiveness Analysis By Distribution Channel

13. Global Power Bank Market Attractiveness Analysis By Region

14. Global Power Bank Market: Dynamics

15. Global Power Bank Market Share by Capacity Range (2023 & 2032)

16. Global Power Bank Market Share by Energy Source (2023 & 2032)

17. Global Power Bank Market Share By Battery Type (2023 & 2032)

18. Global Power Bank Market Share by Application (2023 & 2032)

19. Global Power Bank Market Share by Distribution Channel (2023 & 2032)

20. Global Power Bank Market Share by Regions (2023 & 2032)

21. Global Power Bank Market Share by Company (2022)

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. The Brainy Insights has segmented the global power bank market on the basis of below mentioned segments:

Global Power Bank Market by Capacity Range:

  • 1,000–5,000 mAh
  • 5,001–10,000 mAh
  • 10,001–15,000 mAh
  • 15,001–20,000 mAh
  • Above 20,001 mAh

Global Power Bank Market by Energy Source:

  • Electric
  • Solar

Global Power Bank Market by Battery Type:

  • Lithium - Ion Batteries
  • Lithium Polymer Batteries

Global Power Bank Market by Application:

  • Smartphone
  • Tablet
  • Laptop
  • Wearable Device
  • Digital Camera
  • Portable Media Device
  • Others

Global Power Bank Market by Distribution Channel:

  • E-Commerce Distribution Channel
  • Brick and Mortar Distribution Channel

Global Power Bank Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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