PET Preforms Market

PET Preforms Market Size by Type (Type 1, Type 2, Type 3, Type 4, Type 5 and Others), By Capacity – Up to 500ml, 500-1000ml, 1000-2000ml and More than 2000ml, By Application (Carbonated Soft Drinks, Water, Food, Non-Carbonated Drinks, Cosmetics & Chemicals, Pharma & Liquor), Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-13154
  • Published Date: Dec, 2022
  • Pages: 239
  • Category: Chemicals & Materials
  • Format: PDF
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The PET Preforms market was estimated at around 14.2 billion in 2021, growing at a CAGR of nearly 4% during 2022-2030. The market is projected to reach approximately USD 20.8 billion by 2030.

PET Preforms Market: Overview

Owing to the rising popularity of packaged beverages, more PET preforms are used. Food and beverage packaging, pharmaceutical packaging, home care packaging, personal care packaging, and packaging for household goods (edible oil, cleaning agents, and other goods.) all use PET preform. Due to the current climate, people are becoming more environmentally friendly and choose recyclable water bottles. Packaging manufacturers have revised their recycling capacities in response to the increased demand for highly sustainable and recyclable packaging solutions, particularly in the food industry. In general, PET preforms manufacturers have plenty of opportunities to increase their market share through the development of new products, upgrading recycling facilities, expanding their businesses and others.

To meet customer demand, several well-known industries, including food and beverage, personal care, pharmaceuticals, and home care, are producing enormous demand for PET preforms. The beverage industry anticipates using PET preforms extensively. The expansion of the ready-to-drink sector is advantageous for the worldwide PET preforms market. Single-serve RTD beverages are quite popular in wealthy countries, and they are also growing more popular in developing nations. Such products are projected to help market expansion and accelerate growth due to evolving lifestyles and the rising popularity of ready-to-drink (RTD) beverages.

PET Preforms Market

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PET Preforms Market: COVID – 19 Impact Analysis

Due to insufficient raw supplies, a reduction in demand and supply, and other factors during the COVID-19 pandemic, several sectors saw significant decline and losses. However, during the pandemic emergency, the market for packaging items unexpectedly experienced growth. This growth is related to an increase in snack and beverage consumption, as well as an increase in the number of frozen food products, chips, and chocolates consumed during lockdowns. People's shopping habits altered as a result of the total lockdown, and they began purchasing packaged food items in large quantities to stockpile kitchen supplies. This in turn inspired businesses and industrial facilities to speed up their production line and maintain the supply and demand chain for packaged foods.

PET Preforms Market: Growth Drivers

Increasing Demand from the Personal Care & Cosmetics Sector:

The higher shelf lives and range of packaging options that these materials offer have fueled demand for PET Preforms in the personal care and cosmetics industries. The growth of the PET Preforms market has been positively driven by increased consumer demand for PET preforms in the cosmetic and personal care sectors. This is brought on by both increased consumer demand and rising cosmetic sales for enterprises.

Increasing Demand from the Pharmaceutical and Medical Sector:

Given that ethylene glycol-based polyethylene terephthalate is used to package a variety of pharmaceuticals, from tablets to syrups, PET preforms are particularly helpful in the medical and pharmaceutical industries. As more people have become medication recipients over time, the sale of pharmaceuticals has surged. As a result, there has been a boost in demand for PET preforms in the medical and pharmaceutical industries for the packaging of medications, which has resulted in positive market growth.

PET Preforms Market: Segmentation Analysis

Based on capacity, the 500-1000ml segment accounted for the biggest market share of PET Preforms in 2021. Given that they are primarily utilized as packaging products in the food and beverage industry for ready-to-drink items like juices and carbonated drinks items such as soft drinks, PET preforms are in great demand for the production of bottles with a 500-1000ml capacity. Due to rising disposable income, adults are drinking more beverages, particularly juices and soft drinks, which is driving up the need for bottles with a capacity of 500 to 1000 ml for packaging.

By application, the market for PET Preforms was dominated by the food and beverage industry in 2021, and it is projected to expand at a CAGR of 3% from 2022 to 2030. PET preforms manufactured of polyamide polyethylene terephthalate are widely used in the production of bottles and jars for the storage of carbonated beverages, milk, non-alcoholic beverages, and ready-to-drink products in the food and beverage industry. Due to the rising popularity of juices, soft drinks, and other non-alcoholic beverages, the food and beverage industry has experienced tremendous expansion.

Report Scope

Attribute Description
Base Year 2021
Forecast period 2022-2030
Report Coverage Revenue estimation and forecast, company profile, competitive landscape, growth factors, and recent trends
Regional scope North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Market Size(unit) USD Billion
CAGR (2022 to 2030) 4%
Segments Covered

By Type
By Capacity
By Application

Key Insights:

  • Based on capacity, the 500-1000ml segment accounted for the biggest market share of PET Preforms in 2021.
  • Based on application segmentation, the food & beverages segment is the leading revenue-generating category during the forecast period.
  • On the basis of geography/region, Asia-Pacific dominates the PET preforms business, owing to the region's rapidly expanding food, beverage, and personal care industries, which have a substantial impact on market growth

Recent Development

  • Star East PET was purchased by Alpha Packaging Company in February 2017. The main packaging firm is Alpha, and the producer of PET preforms for food, non-food, and beverage items in Romania is Star East PET. With an expanded product line and clientele following this acquisition, Alpha is able to increase its production capacity in Eastern Europe.
  • The Hendek facility of KOKSAN Pet Packaging Industry Co. began performing PET manufacture on a total area of 25K square metres in the city of Sakarya in October 2019. The company intends to produce a variety of PET products through its production facility, including water, CSD, and oil performs.

Regional Landscape

Globally, the Asia Pacific market is anticipated to have considerable market expansion over the anticipated period, with the highest growth rate. The swift expansion of the food and beverage and cosmetic and personal care industries is to blame for the region's market boom. As a result, emerging economies in the region consume a lot of PET Preforms. Significant regional market contributors include Japan, China, and India. A growing population in nations like China and India has increased the need for plastic goods, driving the regional industry. There is also an increase in the demand for beverages, carbonated soft drinks, and pharmaceutical liquor. India also recycles most PET products, which will likely support the expansion of the regional industry in the future.

List of the prominent players in the Global PET Preforms market:

  • ALPLA Werke Alwin Lehner GmbH & Co KG
  • Plastipak Holdings Inc.
  • RETAL Industries Ltd.
  • Resilux NV
  • Societe Generale Des Techniques
  • Taiwan Hon Chuan Enterprises Co. Ltd.
  • Zhongfu Enterprise Co Ltd.
  • Manjushree Technopack Limited Co.
  • Logoplaste UK Ltd.
  • Indorama Ventures Public Co. Ltd.

The global PET Preforms market is segmented as follows:

By Capacity

  • Up to 500ml
  • 500-1000ml
  • 1000-2000ml and
  • More than 2000ml

By Type

  • Type 1
  • Type 2
  • Type 3
  • Type 4
  • Type 5
  • Others

By Application

  • Carbonated Soft Drinks
  • Water
  • Food
  • Non-Carbonated Drinks
  • Cosmetics & Chemicals
  • Pharma & Liquor

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Egypt
  • Kuwait
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product
          4.3.2. Market Attractiveness Analysis By Application
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing Demand from the Personal Care & Cosmetics Sector
          5.2.2. Increasing Demand from the Pharmaceutical and Medical Sector
    5.3. Restrains
          5.3.1. Growing Shift Towards Biodegradable Plastics:
    5.4. Opportunities
          5.4.1. Growing market

6. Global PET Preforms Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. Type 1
    6.3. Type 2
    6.4. Type 3
    6.5. Type 4
    6.6. Type 5
    6.7. Others

7. Global PET Preforms Market Analysis and Forecast, By Capacity
    7.1. Segment Overview
    7.2. Up to 500ml
    7.3. 500-1000ml
    7.4. 1000-2000ml
    7.5. More than 2000ml

8. Global PET Preforms Market Analysis and Forecast, By Application
    8.1. Segment Overview
    8.2. Carbonated Soft Drinks
    8.3. Water
    8.4. Food
    8.5. Non-Carbonated Drinks
    8.6. Cosmetics & Chemicals
    8.7. Pharma & Liquor

9. Global PET Preforms Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
          9.3.6. Rest of Europe
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
          9.4.4. Australia
          9.4.5. South Korea
          9.4.6. Rest of Asia-Pacific
    9.5. South America
          9.5.1. Brazil
          9.5.2. Argentina
          9.5.3. Rest of South America
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa
          9.6.3. Egypt
          9.6.4. Kuwait
          9.6.5. Saudi Arabia
          9.6.6. Rest of Middle East & Africa

10. Global PET Preforms Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the PET Preforms market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. ALPLA Werke Alwin Lehner GmbH & Co KG
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Application Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Plastipak Holdings Inc.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Application Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Retal Industries Ltd.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Application Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Resilux NV
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Application Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Societe Generale Des Techniques
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Application Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Taiwan Hon Chuan Enterprises Co. Ltd.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Application Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Zhongfu Enterprise Co Ltd.
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Application Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Manjushree Technopak Limited Co.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Application Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Logoplaste UK Ltd.
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Application Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Indorama Ventures Public Co. Ltd.
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Application Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
 

List of Table

1. Global PET Preforms Market, By Type, 2022-2030(USD Billion) 

2. Global Type 1 PET Preforms Market, By Region, 2022-2030(USD Billion) 

3. Global Type 2 Preforms Market, By Region, 2022-2030(USD Billion) 

4. Global Type 3 PET Preforms Market, By Region, 2022-2030(USD Billion) 

5. Global Type 4 PET Preforms Market, By Region, 2022-2030(USD Billion) 

6. Global Type 5 PET Preforms Market, By Region, 2022-2030(USD Billion) 

7. Global Others Preforms Market, By Region, 2022-2030(USD Billion) 

8. Global PET Preforms Market, By Capacity, 2022-2030(USD Billion) 

9. Global upto 500 ml Preforms Market, By Capacity, 2022-2030(USD Billion) 

10. Global 500-1000ml PET Preforms Market, By Capacity, 2022-2030(USD Billion) 

11. Global 1000ml – 2000ml PET Preforms Market, By Capacity, 2022-2030(USD Billion) 

12. Global more than 2000ml PET Preforms Market, By Capacity, 2022-2030(USD Billion) 

13. Global PET Preforms Market, By Application, 2022-2030(USD Billion) 

14. Global Carbonated Soft Drinks PET Preforms Market, By Region, 2022-2030(USD Billion) 

15. Global Water PET Preforms Market, By Region, 2022-2030(USD Billion) 

16. Global Food PET Preforms Market, By Region, 2022-2030(USD Billion) 

17. Global Non Carbonated Drinks PET Preforms Market, By Region, 2022-2030(USD Billion) 

18. Global Others PET Preforms Market, By Region, 2022-2030(USD Billion) 

19. Global PET Preforms Market, By Region, 2022-2030(USD Billion) 

20. Global PET Preforms Market, By North America, 2022-2030(USD Billion) 

21. North America PET Preforms Market, By Product, 2022-2030(USD Billion) 

22. North America PET Preforms Market, By Application, 2022-2030(USD Billion) 

23. U.S. PET Preforms Market, By Product, 2022-2030(USD Billion) 

24. U.S. PET Preforms Market, By Application, 2022-2030(USD Billion)  

25. Canada PET Preforms Market, By Product, 2022-2030(USD Billion) 

26. Canada PET Preforms Market, By Application, 2022-2030(USD Billion) 

27. Mexico PET Preforms Market, By Product, 2022-2030(USD Billion) 

28. Mexico PET Preforms Market, By Application, 2022-2030(USD Billion) 

29. Europe PET Preforms Market, By Product, 2022-2030(USD Billion) 

30. Europe PET Preforms Market, By Application, 2022-2030(USD Billion) 

31. Germany PET Preforms Market, By Product, 2022-2030(USD Billion) 

32. Germany PET Preforms Market, By Application, 2022-2030(USD Billion) 

33. France PET Preforms Market, By Product, 2022-2030(USD Billion) 

34. France PET Preforms Market, By Application, 2022-2030(USD Billion) 

35. U.K. PET Preforms Market, By Product, 2022-2030(USD Billion) 

36. U.K. PET Preforms Market, By Application, 2022-2030(USD Billion)  

37. Italy PET Preforms Market, By Product, 2022-2030(USD Billion) 

38. Italy PET Preforms Market, By Application, 2022-2030(USD Billion) 

39. Spain PET Preforms Market, By Product, 2022-2030(USD Billion) 

40. Spain PET Preforms Market, By Application, 2022-2030(USD Billion)

41. Rest of Europe PET Preforms Market, By Product, 2022-2030(USD Billion) 

42. Rest of Europe PET Preforms Market, By Application, 2022-2030(USD Billion)

43. Asia Pacific PET Preforms Market, By Product, 2022-2030(USD Billion) 

44. Asia Pacific PET Preforms Market, By Application, 2022-2030(USD Billion) 

45. Japan PET Preforms Market, By Product, 2022-2030(USD Billion) 

46. Japan PET Preforms Market, By Application, 2022-2030(USD Billion) 

47. China PET Preforms Market, By Product, 2022-2030(USD Billion) 

48. China PET Preforms Market, By Application, 2022-2030(USD Billion) 

49. India PET Preforms Market, By Product, 2022-2030(USD Billion) 

50. India PET Preforms Market, By Application, 2022-2030(USD Billion) 

51. Australia PET Preforms Market, By Product, 2022-2030(USD Billion) 

52. Australia PET Preforms Market, By Application, 2022-2030(USD Billion) 

53. South Korea PET Preforms Market, By Product, 2022-2030(USD Billion) 

54. South Korea PET Preforms Market, By Application, 2022-2030(USD Billion) 

55. Rest of Asia-Pacific PET Preforms Market, By Product, 2022-2030(USD Billion) 

56. Rest of Asia-Pacific PET Preforms Market, By Application, 2022-2030(USD Billion) 

57. South America PET Preforms Market, By Product, 2022-2030(USD Billion) 

58. South America PET Preforms Market, By Application, 2022-2030(USD Billion)  

59. Brazil PET Preforms Market, By Product, 2022-2030(USD Billion) 

60. Brazil PET Preforms Market, By Application, 2022-2030(USD Billion) 

61. Argentina PET Preforms Market, By Product, 2022-2030(USD Billion) 

62. Argentina PET Preforms Market, By Application, 2022-2030(USD Billion) 

63. Rest of Latin America PET Preforms Market, By Product, 2022-2030(USD Billion) 

64. Rest of Latin America PET Preforms Market, By Application, 2022-2030(USD Billion) 

65. Middle East and Africa PET Preforms Market, By Product, 2022-2030(USD Billion) 

66. Middle East and Africa PET Preforms Market, By Application, 2022-2030(USD Billion) 

67. UAE PET Preforms Market, By Product, 2022-2030(USD Billion) 

68. UAE PET Preforms Market, By Application, 2022-2030(USD Billion) 

69. South Africa PET Preforms Market, By Product, 2022-2030(USD Billion) 

70. South Africa PET Preforms Market, By Application, 2022-2030(USD Billion) 

71. Egypt PET Preforms Market, By Product, 2022-2030(USD Billion) 

72. Egypt PET Preforms Market, By Application, 2022-2030(USD Billion) 

73. Kuwait PET Preforms Market, By Product, 2022-2030(USD Billion) 

74. Kuwait PET Preforms Market, By Application, 2022-2030(USD Billion) 

75. Saudi Arabia PET Preforms Market, By Product, 2022-2030(USD Billion) 

76. Saudi Arabia PET Preforms Market, By Application, 2022-2030(USD Billion) 

77. Rest of Middle East PET Preforms Market, By Product, 2022-2030(USD Billion) 

78. Rest of Middle East PET Preforms Market, By Application, 2022-2030(USD Billion) 

 

List of Figures 

1. Global PET Preforms Market Segmentation

2. PET Preforms Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global PET Preforms Market Attractiveness Analysis By Type

9. Global PET Preforms Market Attractiveness Analysis By Capacity

10. Global PET Preforms Market Attractiveness Analysis By Application

11. Global PET Preforms Market Attractiveness Analysis By Region

12. Global PET Preforms Market: Dynamics

13. Global PET Preforms Market Share By Product(2022 & 2030)

14. Global PET Preforms Market Share By Capacity(2022 & 2030)

15. Global PET Preforms Market Share By Application(2022 & 2030)

16. Global PET Preforms Market Share by Regions (2022 & 2030)

17. Global PET Preforms Market Share by Company (2021)

By Capacity

  • Up to 500ml
  • 500-1000ml
  • 1000-2000ml and
  • More than 2000ml

By Type

  • Type 1
  • Type 2
  • Type 3
  • Type 4
  • Type 5
  • Others

By Application

  • Carbonated Soft Drinks
  • Water
  • Food
  • Non-Carbonated Drinks
  • Cosmetics & Chemicals
  • Pharma & Liquor

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Egypt
  • Kuwait
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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