Neurostimulation Devices Market

Neurostimulation Devices Market Size by Product Type (Deep Brain Stimulator, Sacral Nerve Stimulator, Gastric Electric Stimulator, Spinal Cord Stimulator, Vagus Nerve Stimulator and Transcutaneous Electric Nerve Stimulator), Application (Parkinson’s Disease, Epilepsy, Depression, Pain Management, Essential Tremor, Dystonia, Urinary and Fecal Incontinence, Gastroparesis and Others), End-users (Hospitals, Clinics and Rehabilitation Centres), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-12546
  • Published Date: Sep, 2023
  • Pages: 238
  • Category: Healthcare
  • Format: PDF
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The global neurostimulation devices market was valued at USD 5.78 Billion in 2022 and grew at a CAGR of 12.11% from 2023 to 2032. The market is expected to reach USD 18.12 Billion by 2032. The increasing demand for neurostimulation devices can be attributed to the rising prevalence of neurological diseases. The rising investment in advanced medical devices provides lucrative opportunities to the market.  

Market Introduction:

A developing therapy for neuropsychiatric illnesses is neurostimulation. Different neurostimulation techniques for treating epilepsy have been created or are presently being tested for effectiveness and safety. Neurostimulation devices can treat drug-resistant epilepsy. The care of intractable pain syndromes brought on by peripheral neuropathies involves neurostimulation, whether peripheral or intraspinal nerve stimulation. Electrodes and a battery are used in neurostimulation devices, providing electrical or magnetic forces to specific brain parts through the scalp. Parkinson's disease, migraines and epilepsy are just a few conditions for which neurostimulation is utilized therapeutically. Electrical stimulation is applied to drive brain function inside a circuit in neurostimulation therapies, including invasive and noninvasive methods.

Neurostimulation Devices Market Size

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Market Dynamics:

Drivers

Increasing use of neurostimulation devices: Over the past few decades, the industry has developed from a basic, low-resolution technique to a highly complex methodology involving cutting-edge technologies. Neurological uses of neurostimulation devices have been tried, showing considerable promise and garnering increasing interest in academia and industry. Numerous medical innovations, some of which have received clinical use approval, involve neurostimulation devices. Since its inception, advancements in other domains have accompanied the development of neurostimulation.

Restraints:

High cost: The market for neurostimulation devices may need to be improved by the high cost. These are erratic and expensive due to the quantity required for manufacturing material requirements, specifically for neurostimulation devices. Their expensive cost may constrain the use of neurostimulation devices. Further, these factors also segregate the market shares among key vendors, as the small-scale and medium-scale end-users need help to afford such devices.

Opportunities:

Increasing prevalence of Parkinson’s disease: Compared to other neurological conditions, Parkinson's disease has been diagnosed in a disproportionately large number of patients over the past two decades. According to the latest estimates, 329,000 people died from Parkinson's disease in 2019, an increase of more than 100% over the previous 20 years. One of the major causes of the increasing prevalence of Parkinson's disease is the ageing demographics. Numerous studies have shown that exposure to environmental factors such as air pollution, insecticides, and industrial solvents may increase the risk of acquiring Parkinson's disease. Nearly a million Americans have Parkinson's disease, predicted to increase to 1.2 million by 2030.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the most significant neurostimulation devices market, with a 49.22% market revenue share in 2022.

North America region will account for the largest market share with revenue growth. Nations such as the U.S., Canada and Mexico have a tremendous demand for neurostimulation devices due to the growth of the healthcare industry and rising investment in the development of advanced medical devices for the treatment of various neurological diseases such as Parkinson’s disease, epilepsy, dystonia, etc. The favourable government regulations are promoting the use of neurostimulation devices technology.

North America region Neurostimulation Devices Market Share in 2022 - 49.22%

 

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Product Type Segment Analysis

The product type segment is divided into deep brain stimulator, sacral nerve stimulator, gastric electric stimulator, spinal cord stimulator, vagus nerve stimulator and transcutaneous electric nerve stimulator. The spinal cord stimulator segment dominated the market, with a share of around 48.31% in 2022. Many types of chronic pain are treated with spinal cord stimulation devices. Adults are most frequently affected by the ailments and circumstances necessitating a spinal cord stimulator.

Application Segment Analysis

The application segment is divided into Parkinson’s disease, epilepsy, depression, pain management, essential tremor, dystonia, urinary and faecal incontinence, gastroparesis and others. The pain management segment dominated the market, with a share of around 43.20% in 2022. Neurostimulation devices modify pain signals as they make their way to the brain. Neurostimulation devices help manage pain by stimulating the spinal cord, brain, and dorsal root ganglion.

End-users Segment Analysis

The end-users segment is divided into hospitals, clinics and rehabilitation centres. The hospital segment dominated the market, with a share of around 67.21% in 2022. The hospitals keep different types of neurostimulation devices to treat various applications. The type of devices and procedures used in the hospitals also depends upon the condition and underlying diseases of the patient.

Some of the Key Market Players:
  • Cyberonics
  • Medtronic
  • Boston Scientific Corp.
  • Nevro Corp.
  • St. Jude Medical, Inc.
  • Neutronics Inc.
  • Aleva Therapeutics SA
  • NeuroSigma, Inc.
  • ElectroCore Inc.
  • Synapse Biomedical Inc.
  • EndoStim Inc.

Report Description: 

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2022 USD 5.78 Billion
Market size value in 2032 USD 18.12 Billion
CAGR (2023 to 2032) 12.11%
Historical data 2019-2021
Base Year 2022
Forecast 2023-2032
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Product Type, Application and End-users

Frequesntly Asked Questions

As per The Brainy Insights, the size of the neurostimulation devices market was valued USD 5.78 billion in 2022 to USD 18.12 billion by 2032.

Global neurostimulation devices market is growing at a CAGR of 12.11% during the forecast period 2023-2032.

North America region emerged as the largest market for the neurostimulation devices.

The market's growth will be influenced by the rising use of neurostimulation devices.

The rising number for cashless transactions is providing huge opportunities to the market.

Key players are Cyberonics, Medtronic, Boston Scientific Corp., Nevro Corp., St. Jude Medical, Inc., Neutronics Inc., Aleva Therapeutics SA, NeuroSigma, Inc., ElectroCore Inc., Synapse Biomedical Inc., EndoStim Inc. among others.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by Application
          4.3.3. Market Attractiveness Analysis by End-users
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing use of neurostimulation devices
    5.3. Restraints
          5.3.1. High cost
    5.4. Opportunities
          5.4.1. Rising prevalence of neurological diseases
    5.5. Challenges
          5.5.1. Stringent regulations

6. Global Neurostimulation Devices Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Deep Brain Stimulator
    6.3. Sacral Nerve Stimulator
    6.4. Gastric Electric Stimulator
    6.5. Spinal Cord Stimulator
    6.6. Vagus Nerve Stimulator
    6.7. Transcutaneous Electric Nerve Stimulator

7. Global Neurostimulation Devices Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Parkinson’s Disease
    7.3. Epilepsy
    7.4. Depression
    7.5. Pain Management
    7.6. Essential Tremor
    7.7. Dystonia
    7.8. Urinary and Fecal Incontinence
    7.9. Gastroparesis
    7.10. Others

8. Global Neurostimulation Devices Market Analysis and Forecast, By End-users
    8.1. Segment Overview
    8.2. Hospitals
    8.3. Clinics
    8.4. Rehabilitation Centres

9. Global Neurostimulation Devices Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Neurostimulation Devices Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Neurostimulation Devices Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Cyberonics
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Medtronic
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Boston Scientific Corp.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Nevro Corp.
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. St. Jude Medical, Inc.
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Neutronics Inc.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Aleva Therapeutics SA
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. NeuroSigma, Inc.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. ElectroCore Inc.
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Synapse Biomedical Inc.
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. EndoStim Inc.
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
 

List of Table

1. Global Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

2. Global Deep Brain Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

3. Global Sacral Nerve Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

4. Global Gastric Electric Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

5. Global Spinal Cord Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

6. Global Vagus Nerve Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

7. Global Transcutaneous Electric Nerve Stimulator, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

8. Global Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

9. Global Parkinson’s Disease, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

10. Global Epilepsy, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

11. Global Depression, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

12. Global Pain Management, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

13. Global Essential Tremor, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

14. Global Dystonia, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

15. Global Urinary and Fecal Incontinence, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

16. Global Gastroparesis, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

17. Global Others, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

18. Global Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

19. Global Hospitals, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

20. Global Clinics, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

21. Global Rehabilitation Centres, Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

22. Global Neurostimulation Devices Market, By Region, 2019-2032 (USD Billion) 

23. North America Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

24. North America Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

25. North America Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion)

26. U.S. Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

27. U.S. Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

28. U.S. Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

29. Canada Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

30. Canada Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

31. Canada Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

32. Mexico Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

33. Mexico Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

34. Mexico Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

35. Europe Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

36. Europe Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

37. Europe Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion)

38. Germany Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

39. Germany Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

40. Germany Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

41. France Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

42. France Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

43. France Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

44. U.K. Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

45. U.K. Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

46. U.K. Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

47. Italy Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

48. Italy Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

49. Italy Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

50. Spain Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

51. Spain Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

52. Spain Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

53. Asia Pacific Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

54. Asia Pacific Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

55. Asia Pacific Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

56. Japan Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

57. Japan Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

58. Japan Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion)

59. China Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

60. China Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

61. China Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

62. India Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

63. India Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

64. India Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

65. South America Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

66. South America Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

67. South America Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

68. Brazil Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

69. Brazil Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

70. Brazil Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

71. Middle East and Africa Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

72. Middle East and Africa Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

73. Middle East and Africa Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

74. UAE Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

75. UAE Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

76. UAE Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

77. South Africa Neurostimulation Devices Market, By Product Type, 2019-2032 (USD Billion) 

78. South Africa Neurostimulation Devices Market, By Application, 2019-2032 (USD Billion) 

79. South Africa Neurostimulation Devices Market, By End-users, 2019-2032 (USD Billion) 

List of Figures

1. Global Neurostimulation Devices Market Segmentation

2. Neurostimulation Devices Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Neurostimulation Devices Market Attractiveness Analysis by Product Type

9. Global Neurostimulation Devices Market Attractiveness Analysis by Application

10. Global Neurostimulation Devices Market Attractiveness Analysis by End-users

11. Global Neurostimulation Devices Market Attractiveness Analysis by Region

12. Global Neurostimulation Devices Market: Dynamics

13. Global Neurostimulation Devices Market Share by Product Type (2022 & 2032)

14. Global Neurostimulation Devices Market Share by Application (2022 & 2032)

15. Global Neurostimulation Devices Market Share by End-users (2022 & 2032)

16. Global Neurostimulation Devices Market Share by Regions (2022 & 2032)

17. Global Neurostimulation Devices Market Share by Company (2022)

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. The Brainy Insights has segmented the global neurostimulation devices market based on below mentioned segments:

Global Neurostimulation Devices Market by Product Type:

  • Deep Brain Stimulator
  • Sacral Nerve Stimulator
  • Gastric Electric Stimulator
  • Spinal Cord Stimulator
  • Vagus Nerve Stimulator
  • Transcutaneous Electric Nerve Stimulator

Global Neurostimulation Devices Market by Application:

  • Parkinson’s Disease
  • Epilepsy
  • Depression
  • Pain Management
  • Essential Tremor
  • Dystonia
  • Urinary and Fecal Incontinence
  • Gastroparesis
  • Others

Global Neurostimulation Devices Market by End-users:

  • Hospitals
  • Clinics
  • Rehabilitation Centres

Global Neurostimulation Devices Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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