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Microbial Lipase Market

Microbial Lipase Market Size by Form (Liquid and Powder), Application (Dairy Products, Animal Feed, Cleaning Agents, Confectionery Products, and Bakery Products), Source (Bacteria and Fungi), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12913
  • Published Date: Sep, 2022
  • Pages: 237
  • Category: Food & Beverages
  • Format: PDF
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The global microbial lipase market is expected to reach USD 898.40 million by 2030, at a CAGR of 6.30% from 2022 to 2030. The rising demand for better quality and more efficient enzymes for different industrial applications drives the expansion of the microbial lipase market.

Market Overview:

Lipases are excellent as they hydrolyze fats into glycerol & fatty acids at the water-lipid interface and can reverse the reaction in non-aqueous media. Microbial lipases have gained special industrial attention due to their ability towards extremes of temperature, pH, organic solvents and chemo-, regio- and enantioselectivity.. Microbial lipases have received much attention due to their lesser processing time, high substrate specificity, high stability, low energy need, and inexpensive industrial production utilizing readily available raw materials. Microbial lipases have broad commercial applicability and are used to manufacture several products like detergents and soaps, oil, biodiesel, food, paper, cosmetics, fabrics, and leather. Microbial lipase also aids in preventing cholesterol, triglycerides, obesity, and diabetes. The primary source of microbial lipase is bacteria and fungi.

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Market Dynamics:

Drivers:
  • The growing awareness about animal health & the quality of animal produce:

The increasing customer preference for ready-to-eat food products and the increasing number of government initiatives to promote animal health products are the driving factor of the market growth. Further, increased consumption of enzyme-modified dairy products and enzyme-modified cheese also propels the market growth. Additionally, the continuously growing awareness about animal health benefits from the routine application of microbial lipase among farmers of animal husbandry & cooperatives is also helping to propel the market growth. Moreover, the increasing demand for microbial lipase in confectionery enterprises to manufacture confectionery is boosting the market growth during the forecast period. Also, the rising R&D activities for developing better and more efficient products and increasing animal health expenditures are helping to propel the market growth during the forecast period.

Restraints:
  • The lack of transparency in patent protection laws:

The availability of substitutes is the restraining factor of market growth. Further, the lack of transparency in the patent protection laws of microbial lipase in multiple nations is also hampering the market growth during the forecast period. In addition, the lack of awareness of advanced applications of microbial lipases, stringent regulations, and the long duration of new product approvals hamper market growth during the forecast period.

Opportunities:
  • The growing number of applications of microbial lipase:

The increasing demand for the different types of microbial lipase-based products in the developing region is anticipated to create an opportunity for the market. Both foreign and domestic enterprises use microbial enzyme synthesized aromatic compounds as food additives. Further, more advanced cosmetic merchandise, personal care, and detergent products propel market growth. In addition, lipases occupy a prominent place among biocatalysts and have a broad spectrum of biotechnological applications. Also, lipase in the oil industry is very widely used. In the oil refining process, because crude oil includes high free fatty acids, and acid value is an essential indicator of fat quality, there is a need for deacidification to improve grease quality. These factors are also helping to drive the market growth.

Segmentation Analysis: 

The global microbial lipase market has been segmented based on form, application, source, and region.

  • The form segment is divided into liquid and powder. The powder segment led the market with a market share of 54.26% in 2021 due to the increased industrial expenditure on research & development. Further, by 2030, the liquid segment will likely dominate the market due to the increasing demand for lipase in various industries.
  • The application segment is divided into dairy products, animal feed, cleaning agents, confectionery products, and bakery products. The animal feed segment led the market with a market share of 25.17% in 2021 due to the growing industrial livestock production and cattle farming. Further, by 2030, the cleaning agents' segment will likely dominate the market due to the ever-increasing demand for harsh bleach-based detergent.
  • The source segment is divided into bacteria and fungi. The fungi segment led the market with a market share of 56.14% in 2021 due to the adoption of agrochemicals across the globe. Further, by 2030, the bacteria segment will likely dominate the market due to the increased application of biological fungicides.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific region emerged as the largest market for the global microbial lipase market, with a 47.38% share of the market revenue in 2021.

  • The increasing demand for microbial lipase, particularly in Brazil, India, and China, is anticipated to contribute to the microbial lipase market. Furthermore, the presence of some leading microbial lipase manufacturers and the growing paper & pulp industry also help boost the market growth. Also, the ever-increasing demand for processed foods and the rising awareness of health-conscious products are helping to boost market growth.
  • During the forecast period, the North American region will record the highest growth due to the growing demand for the confectionery industry. Further, the increasing use of the product in dairy products and the growing use of cleaning & washing products are also helping to boost the market growth in this region. Additionally, the increase in consumption of dairy products by the population and the increasing pharmaceutical industry also helps to drive market growth.

Asia Pacific Region Microbial Lipase Market Share in 2021 - 47.38%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global microbial lipase industry.

List of Key Market Players:

  • Amano Enzyme Inc.
  • Chr. Hansen Holding A/S
  • Novozymes
  • Advanced Enzyme Technologies
  • Aumgene Bioscience
  • Enzyme Development Corporation
  • Dow
  • DuPont
  • Associated British Foods Plc
  • Creative Enzymes
  • Biocatalysts
  • Meito Sangyo Co., Ltd.
  • Novozymes A/S
  • Koninklijke DSM N.V.

Key Target Audience:

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm

Report Description:

  • Global Microbial Lipase Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global microbial lipase market is based on revenue (USD Million). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global microbial lipase market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of microbial lipase based on form, application, source, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global microbial lipase market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global microbial lipase market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global microbial lipase market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the microbial lipase market was valued at USD 518.40 million in 2021 to USD 898.40 million by 2030.

Global microbial lipase market is growing at a CAGR of 6.30% during the forecast period 2022-2030.

The market's growth will be influenced by the rising demand for better quality and more efficient enzymes for different industrial applications.

The lack of availability of enzymes could hamper the market growth.

The growing awareness about the animal health benefits among the animal farmers will provide huge opportunities to the market.

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  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
  • We can split the company market share on the basis of product, application and region
  • Report can be prepared for any specific country/region/segment
  • Customers can be added on the basis of regions and countries
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Form
          4.3.2. Market Attractiveness Analysis By Application
          4.3.3. Market Attractiveness Analysis By Source
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The rising demand for better quality and more efficient enzymes for different industrial applications
          5.2.2. The increase in awareness of personal hygiene
          5.2.3. The growing demand for natural and eco-friendly products
    5.3. Restraints
          5.3.1. The availability of the substitute
          5.3.2. The need for large-scale production
          5.3.3. The lack of transparency in patent protection laws
    5.4. Opportunities
          5.4.1. The growing awareness about the animal health benefits among the animal farmers
          5.4.2. The growing demand from emerging application industries

6. Global Microbial Lipase Market Analysis and Forecast, By Form
    6.1. Segment Overview
    6.2. Liquid
    6.3. Powder

7. Global Microbial Lipase Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Dairy Products
    7.3. Animal Feed
    7.4. Cleaning Agents
    7.5. Confectionery Products
    7.6. Bakery Products

8. Global Microbial Lipase Market Analysis and Forecast, By Source
    8.1. Segment Overview
    8.2. Bacteria
    8.3. Fungi

9. Global Microbial Lipase Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Microbial Lipase Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in Global Microbial Lipase Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Amano Enzyme Inc.
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Chr. Hansen Holding A/S
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Novozymes
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Advanced Enzyme Technologies
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Aumgene Bioscience
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Enzyme Development Corporation
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Dow
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. DuPont
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Associated British Foods Plc
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Creative Enzymes
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. Biocatalysts
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. Meito Sangyo Co., Ltd.
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. Novozymes A/S
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis
    11.14. Koninklijke DSM N.V.
          11.14.1. Business Overview
          11.14.2. Company Snapshot
          11.14.3. Company Market Share Analysis
          11.14.4. Company Product Portfolio
          11.14.5. Recent Developments
          11.14.6. SWOT Analysis
    11.15. DSM
          11.15.1. Business Overview
          11.15.2. Company Snapshot
          11.15.3. Company Market Share Analysis
          11.15.4. Company Product Portfolio
          11.15.5. Recent Developments
          11.15.6. SWOT Analysis
 

List of Table

1. Global Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

2. Global Liquid, Microbial Lipase Market, By Region, 2019-2030 (USD Billion) 

3. Global Powder, Microbial Lipase Market, By Region, 2019-2030 (USD Billion) 

4. Global Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

5. Global Dairy Products, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

6. Global Animal Feed, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

7. Global Cleaning Agents, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

8. Global Confectionery Products, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

9. Global Bakery Products, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

10. Global Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

11. Global Bacteria, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

12. Global Fungi, Microbial Lipase Market, By Region, 2019-2030 (USD Billion)

13. North America Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

14. North America Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

15. North America Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

16. U.S. Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

17. U.S. Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

18. U.S. Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

19. Canada Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

20. Canada Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

21. Canada Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

22. Mexico Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

23. Mexico Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

24. Mexico Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

25. Europe Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

26. Europe Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

27. Europe Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

28. Germany Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

29. Germany Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

30. Germany Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

31. France Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

32. France Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

33. France Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

34. U.K. Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

35. U.K. Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

36. U.K. Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

37. Italy Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

38. Italy Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

39. Italy Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

40. Spain Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

41. Spain Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

42. Spain Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

43. Asia Pacific Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

44. Asia Pacific Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

45. Asia Pacific Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

46. Japan Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

47. Japan Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

48. Japan Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

49. China Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

50. China Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

51. China Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

52. India Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

53. India Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

54. India Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

55. South America Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

56. South America Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

57. South America Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

58. Brazil Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

59. Brazil Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

60. Brazil Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

61. Middle East and Africa Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

62. Middle East and Africa Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

63. Middle East and Africa Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

64. UAE Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

65. UAE Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

66. UAE Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

67. South Africa Microbial Lipase Market, By Form, 2019-2030 (USD Billion)

68. South Africa Microbial Lipase Market, By Application, 2019-2030 (USD Billion)

69. South Africa Microbial Lipase Market, By Source, 2019-2030 (USD Billion)

List of Figures 

1. Global Microbial Lipase Market Segmentation

2. Global Microbial Lipase Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top- Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Microbial Lipase Market Attractiveness Analysis By Form

9. Global Microbial Lipase Market Attractiveness Analysis By Application 

10. Global Microbial Lipase Market Attractiveness Analysis By Source

11. Global Microbial Lipase Market Attractiveness Analysis By Region

12. Global Microbial Lipase Market: Dynamics

13. Global Microbial Lipase Market Share By Form (2022 & 2030)

14. Global Microbial Lipase Market Share By Application (2022 & 2030)

15. Global Microbial Lipase Market Share By Source (2022 & 2030)

16. Global Microbial Lipase Market Share By Regions (2022 & 2030)

17. Global Microbial Lipase Market Share By Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global microbial lipase based on below mentioned segments:

Global Microbial Lipase Market by Form:

  • Liquid
  • Powder

Global Microbial Lipase Market by Application:

  • Dairy Products
  • Animal Feed
  • Cleaning Agents
  • Confectionery Products
  • Bakery Products

Global Microbial Lipase Market by Source:

  • Bacteria
  • Fungi

Global Microbial Lipase by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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