Global magnetic eyelashes market is anticipated to reach USD 2.08 billion by 2030, at a CAGR of 9.02% from 2021 to 2030. Rising awareness about the beauty products including magnetic eyelashes in the developing region is one of the key factors augmenting the growth of the market.
Magnetic eyelashes are fake eyelashes that are adhered to eyes either by magnetic eyeliner painted across the lid or magnetic lash strips sandwiched together. In the sandwich-type of adherence, one strip is placed below the lid, and the other is placed on the upper side of the lid. Magnetic eyelashes are fake eyelashes; however, instead of glue adherence, it uses magnetic eyeliner. These eyeliners contain iron oxides that work like paint on the magnet, whereas the eyelashes have a strip of magnets. The magnets attract the iron oxide, which causes the lashes to stick to the liner. Magnetic eyelashes are a relatively new concept in the market, and these lashes are deemed to be safe by the companies that market such products.
Magnetic eyelashes have proven to be one of the most innovative products in the cosmetic industry. Some of the benefits of these eyelashes are less time-consuming and hassle-free application. Magnetic eyelashes are the less fussy alternatives to fake eyelashes, which use the glue for adherence. Some people are allergic to glue, which is used for sticking the eyelashes. The magnetic eyelashes are typically cost similar to the comparable fake eyelashes. The magnetic eyelashes are ideal due to being adhesives and hence chemical-free.
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Fake eyelashes enhance the beauty of the eyes. However, the glue stick eyelashes are a very time-consuming process. Sometimes it gets stuck on the hands or wrinkles on its own. In addition to this, some people experience infection and allergic reactions due to the chemicals that are used in the glue adhesives. Furthermore, these glue eyelashes feel irritating to the eyes. Therefore, magnetic eyelashes are becoming dominant in the beauty industry. These eyelashes are very convenient and hassle-free to use. These lashes have become beauty trends in the international market. Therefore, due to its convenience, the demands for magnetic eyelashes are increasing over the forecast period.
Across the globe, millennials are highly concerned about their looks and personal appearance. This millennial generation is technology-driven and updated about the latest trends in the market. Therefore, the magnetic eyelashes industry is expected to showcase a positive outlook in the market over the forecast period.
Magnetic eyelashes are magnetic eyeliner that is considered to be safe. However, there are potential side effects of these products. While applying magnetic eyeliner, it is important to apply the liner at the lash line so that product doesn’t get in the eyes. There is also a risk of blockage of oil glands of the eyes if the liner gets in the eyes. In addition, many users have potential allergic reactions or infections by using these eyelashes. Therefore, the potential side effects of magnetic eyelashes are one of the key factors that may hamper the market's growth over the forecast period.
As every consumer has a different eyelash structure, the demand for customizable magnetic eyelashes has been increased in recent years. The growing demands for customized eyelashes have forced the manufacturers to develop personalized magnetic eyelashes as per the customer’s requirement. The customized eyelashes offer the benefit to the customer such as perfect size, shape, and design. Therefore, increasing demand for customization of eyelashes is offering future growth opportunities to the key vendors.
With the advancement in the beauty industry, the permanent extension of natural eyelashes is one of the emerging trends. Sticking magnetic eyelashes is a hectic and time-consuming task every day, especially for working women. Therefore, many consumers increasingly prefer the permanent natural eyelashes extension. Thus, increasing demand for permanent natural eyelashes extensions is hampering the growth of the market over the forecast period.
The global magnetic eyelashes market has been classified based on product type, raw material, distribution channel, and regions.
The regions analysed for the market include North America, Europe, South America, Asia Pacific, and the Middle East and Africa. The North America region accounted for the largest market share of global magnetic eyelashes market, with a 35.24% share of the market revenue in 2020.
North America Magnetic Eyelashes Market Share in 2020 - 35.24%
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The key companies of the global magnetic eyelashes market are adopting the various strategies such as new product development, research and development activities, mergers & acquisitions, collaborations, and geographical expansion to improve their market share in the global magnetic eyelashes industry.
In December 2017, Ardell Professional announced the launch of the Magnetic Collection, a magnetic eyelashes collection. This launch made the company a first a mass brand to launch a full strip magnetic lash product.
In October 2019, Tori Belle Cosmetics, LLC, a subsidiary of LashLiner, LLC, announced the launch of Magnetude Magnetic Mascara, a world’s first magnetic mascara along with the Magnetude Illusion Magnetic Eyelashes.
As per The Brainy Insights, the size of the magnetic eyelashes market was valued at USD 1.03 billion in 2020 and is anticipated to reach USD 2.08 billion by 2030.
Global magnetic eyelashes market is growing at a CAGR of 9.02% during the forecast period 2021-2030.
The global magnetic eyelashes market has been segmented based on product type, raw material, distribution channel, and regions. The strip lashes eyelashes segment led the magnetic eyelashes market.
The North America region emerged as the largest market for the magnetic eyelashes.
The growing consumer awareness about the personal appearance in all over the world is one of the key contributing factor for the growth of market.
The fluctuation in the raw material prices could hamper the growth of the market over the forecast period.
Technological advancement and product innovation in the magnetic eyelashes market are expected to offer the future growth opportunity in the market.
Key players are Ardell Professional, Ulta Beauty, Inc., Esqido, Huda Beauty, ESSYNATURALS, Arishine Beauty, House of Lashes, Royal Korindah, Emeda eyelash Company, Vassoul, and Tori Belle Cosmetics, LLC, among others.
1. Introduction
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.4. Currency
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis By Product Type
4.3.2. Market Attractiveness Analysis By Raw Material
4.3.3. Market Attractiveness Analysis By Distribution Channel
4.3.4. Market Attractiveness Analysis By Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2. Drivers
5.2.1. Growing consumer awareness about the personal appearance in all over the world
5.2.2. Rising working women population across the globe
5.3. Restrains
5.3.1. Less awareness
5.4. Opportunities
5.4.1. Increasing technological advancement and product innovation in the Magnetic Eyelashes market
5.5. Challenges
5.5.1. Fluctuation in the Material prices
6. Global Magnetic Eyelashes Market Analysis and Forecast, By Product Type
6.1. Segment Overview
6.2. Strip Lashes
6.3. Individual Flare Lashes
6.4. Individual Single Lashes
7. Global Magnetic Eyelashes Market Analysis and Forecast, By Raw Material
7.1. Segment Overview
7.2. Synthetic Hair
7.3. Human Hair
7.4. Animal Hair & Fur
8. Global Magnetic Eyelashes Market Analysis and Forecast, By Distribution Channel
8.1. Segment Overview
8.2. Supermarkets and Hypermarkets
8.3. Convenience Stores
8.4. Online Retail
8.5. Others
9. Global Magnetic Eyelashes Market Analysis and Forecast, By Regional Analysis
9.1. Segment Overview
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.2.3. Mexico
9.3. Europe
9.3.1. Germany
9.3.2. France
9.3.3. U.K.
9.3.4. Italy
9.3.5. Spain
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.5. South America
9.5.1. Brazil
9.6. Middle East and Africa
9.6.1. UAE
9.6.2. South Africa
10. Global Magnetic Eyelashes Market-Competitive Landscape
10.1. Overview
10.2. Market Share of Key Players in the Magnetic Eyelashes Market
10.2.1. Global Company Market Share
10.2.2. North America Company Market Share
10.2.3. Europe Company Market Share
10.2.4. APAC Company Market Share
10.3. Competitive Situations and Trends
10.3.1. Product Launches and Developments
10.3.2. Partnerships, Collaborations, and Agreements
10.3.3. Mergers & Acquisitions
10.3.4. Expansions
11. Company Profiles
11.1. Ardell Professional
11.1.1. Business Overview
11.1.2. Company Snapshot
11.1.3. Company Market Share Analysis
11.1.4. Company Product Portfolio
11.1.5. Recent Developments
11.1.6. SWOT Analysis
11.2. Ulta Beauty, Inc.
11.2.1. Business Overview
11.2.2. Company Snapshot
11.2.3. Company Market Share Analysis
11.2.4. Company Product Portfolio
11.2.5. Recent Developments
11.2.6. SWOT Analysis
11.3. Esqido
11.3.1. Business Overview
11.3.2. Company Snapshot
11.3.3. Company Market Share Analysis
11.3.4. Company Product Portfolio
11.3.5. Recent Developments
11.3.6. SWOT Analysis
11.4. Huda Beauty
11.4.1. Business Overview
11.4.2. Company Snapshot
11.4.3. Company Market Share Analysis
11.4.4. Company Product Portfolio
11.4.5. Recent Developments
11.4.6. SWOT Analysis
11.5. ESSYNATURALS
11.5.1. Business Overview
11.5.2. Company Snapshot
11.5.3. Company Market Share Analysis
11.5.4. Company Product Portfolio
11.5.5. Recent Developments
11.5.6. SWOT Analysis
11.6. Arishine Beauty
11.6.1. Business Overview
11.6.2. Company Snapshot
11.6.3. Company Market Share Analysis
11.6.4. Company Product Portfolio
11.6.5. Recent Developments
11.6.6. SWOT Analysis
11.7. House of Lashes
11.7.1. Business Overview
11.7.2. Company Snapshot
11.7.3. Company Market Share Analysis
11.7.4. Company Product Portfolio
11.7.5. Recent Developments
11.7.6. SWOT Analysis
11.8. Royal Korindah
11.8.1. Business Overview
11.8.2. Company Snapshot
11.8.3. Company Market Share Analysis
11.8.4. Company Product Portfolio
11.8.5. Recent Developments
11.8.6. SWOT Analysis
11.9. Emeda eyelash Company
11.9.1. Business Overview
11.9.2. Company Snapshot
11.9.3. Company Market Share Analysis
11.9.4. Company Product Portfolio
11.9.5. Recent Developments
11.9.6. SWOT Analysis
11.10. Vassoul
11.10.1. Business Overview
11.10.2. Company Snapshot
11.10.3. Company Market Share Analysis
11.10.4. Company Product Portfolio
11.10.5. Recent Developments
11.10.6. SWOT Analysis
List of Table
1. Global Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
2. Global Strip Lashes, Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
3. Global Individual Flare Lashes, Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
4. Global Individual Single Lashes, Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
5. Global Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
6. Global Synthetic Hair Market, By Region, 2018–2030 (USD Billion)
7. Global Human Hair, Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
8. Global Animal Hair and fur , Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
9. Global Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
10. Global Supermarkets and Hypermarkets Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
11. Global Convenience Stores Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
12. Global Online Retail Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
13. Global Others Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
14. Global Magnetic Eyelashes Market, By Region, 2018–2030 (USD Billion)
15. North America Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
16. North America Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
17. North America Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
18. U.S. Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
19. U.S. Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
20. U.S. Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
21. Canada Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
22. Canada Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
23. Canada Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
24. Mexico Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
25. Mexico Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
26. Mexico Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
27. Europe Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
28. Europe Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
29. Europe Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
30. Germany Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
31. Germany Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
32. Germany Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
33. France Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
34. France Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
35. France Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
36. U.K. Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
37. U.K. Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
38. U.K. Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
39. Italy Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
40. Italy Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
41. Italy Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
42. Spain Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
43. Spain Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
44. Spain Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
45. Asia Pacific Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
46. Asia Pacific Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
47. Asia Pacific Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
48. Japan Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
49. Japan Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
50. Japan Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
51. China Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
52. China Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
53. China Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
54. India Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
55. India Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
56. India Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
57. South America Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
58. South America Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
59. South America Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
60. Brazil Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
61. Brazil Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
62. Brazil Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
63. Middle East and Africa Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
64. Middle East and Africa Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
65. Middle East and Africa Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
66. UAE Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
67. UAE Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
68. UAE Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
69. South Africa Magnetic Eyelashes Market, By Product Type, 2018–2030 (USD Billion)
70. South Africa Magnetic Eyelashes Market, By Raw Material, 2018–2030 (USD Billion)
71. South Africa Magnetic Eyelashes Market, By Distribution Channel, 2018–2030 (USD Billion)
List of Figures
1. Global Magnetic Eyelashes Market Segmentation
2. Magnetic Eyelashes Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Magnetic Eyelashes Market Attractiveness Analysis By Product Type
9. Global Magnetic Eyelashes Market Attractiveness Analysis By Raw Material
10. Global Magnetic Eyelashes Market Attractiveness Analysis By Distribution Channel
11. Global Magnetic Eyelashes Market Attractiveness Analysis By Region
12. Global Magnetic Eyelashes Market: Dynamics
13. Global Magnetic Eyelashes Market Share By Product Type(2021 & 2030)
14. Global Magnetic Eyelashes Market Share By Raw Material(2021 & 2030)
15. Global Magnetic Eyelashes Market Share By Distribution Channel(2021 & 2030)
16. Global Magnetic Eyelashes Market Share by Regions (2021 & 2030)
17. Global Magnetic Eyelashes Market Share by Company (2021)
This study forecasts revenue and volume growth at global, regional, and country levels from 2018 to 2030. The Brainy Insights has segmented the global magnetic eyelashes market on the basis of below mentioned segments:
Global Magnetic Eyelashes Market by Product Type:
Global Magnetic Eyelashes Market by Raw Material:
Global Magnetic Eyelashes Market by Distribution Channel:
Global Magnetic Eyelashes Market by Region:
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