Decorative Coatings Market

Decorative Coatings Market Size by Product Type (Enamels, Wood Coating, Emulsions, Distempers, and Others), Resin Type (Polyurethane, Acrylic, Vinyl, Alkyd, and Others), Coating Type (Exterior and Interior), Technology (Solvent-Borne Coatings, Waterborne Coatings, and Powder Coatings), Application (Residential and Non-residential) Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12825
  • Published Date: Jul, 2022
  • Pages: 234
  • Category: Chemicals & Materials
  • Format: PDF
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The global decorative coatings market is expected to reach USD 99.66 billion by 2030, at a CAGR of 4.07% from 2022 to 2030. The increasing development of the construction enterprise drives the expansion of the decorative coatings market.

Market Overview:

Decorative coatings are applied to the interior and exterior residential, institutional & industrial buildings. These coatings are employed at room temperature. Also, these are utilized for coating metal objects & plastic materials. These are also used as a protectant & colorant for wooden, metal, and concrete structures against bleaching, chalking, and general deterioration. Decorative coatings protect the buildings from harsh weather & external conditions like acid rain, UV radiation, extreme temperature, and foreign particles.

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Market Dynamics:

Drivers
  • Rising demand from the construction industry:

The ever-increasing demand from the construction enterprise is the driving factor of market growth. Further, the construction involves different activities, including residential, alteration & repair of commercial, non-residential, and infrastructural structures. Moreover, the increase in the number of upcoming commercial building projects, particularly in the Middle East & Africa, and the Asia Pacific, are anticipated to propel the decorative coatings market in these regions. Thus, these coatings are mainly utilized for interior decoration elements like wall painting, sculptures, wood flooring, and furniture. The decorative coatings market is estimated to increase due to the enhanced social & financial status of the population, particularly in developing economies. Furthermore, the reconstruction & renovation activities in the construction sector also propel the global decorative coatings market. 

Restraints
  • The stringent & time-consuming regulatory policies:

The stringent rules on producing decorative coatings that utilize harmful VOC chemicals can generate adverse impacts on the environment and is a key factor restraining the growth of the decorative coatings market. Moreover, the potential changes in rules can make uncertainty throughout the value chain. This uncertainty refers to the time the manufacturers take at each node to accept the new law & adopt new technology. Further, the various time-consuming regulatory modifications in other regions can influence the channel partners, raw material producers, end-users, and formulators. Thus, the fluctuating raw material costs are another factor that can impede the market's growth.

Opportunities
  • The investments in the emerging industry:

The developing economies are investing in large-scale infrastructure development projects. Further, the markets in these economies are detecting higher growth than those in Europe and North America. In addition, a stable economy, rapid urbanization, and increasing construction initiative have fuelled the demand for decorative coatings in some APAC nations. This factor is helping to propel the market growth during the forecast period. Further, the progressive technologies that contain green layers, Nano TiO2 photocatalysts, and introducing processes to reduce the drying time are opportunities for market growth. Additionally, the increase in the R & D investments along with ongoing product growth that enhances the product's performance is helping to propel the market growth during the forecast period.

Segmentation Analysis:

The global decorative coatings market has been segmented based on product type, resin type, coating type, technology, application, and regions.

  • The product type segment is divided into enamels, wood coating, emulsions, distempers, and others. The emulsions segment led the market with a market share of 26.34% in 2021 due to its excellent substrate coverage and ease of application. Further, by 2030, the wood coating segment will likely dominate the market due to the increasing usage of waterborne coatings in the furniture enterprise.
  • The resin type segment is divided into polyurethane, acrylic, vinyl, alkyd, and others. The acrylic segment led the market with a market share of 27.15% in 2021 due to the ever-increasing demand from the infrastructure & automotive initiatives.
  • The coating type segment is divided into exterior and interior. The exterior segment led the market with a market share of 58.16% in 2021 due to the increasing number of construction projects in developing economies. 
  • The technology segment is divided into solvent-borne coatings, waterborne coatings, and powder coatings. The waterborne coatings segment led the market with a market share of 43.18% in 2021 due to the ever-increasing demand for green products.
  • The application segment is divided into residential and non-residential. The residential segment led the market with a market share of 57.15% in 2021 due to the increasing fast-growing population.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific region emerged as the largest market for the global decorative coatings market, with a 49.22% share of the market revenue in 2021.

  • The massive and rising addressable population base & rapidly increasing construction activities are expected to contribute to the market for decorative coatings. Furthermore, the ever-increasing spending on infrastructural development & inexpensive raw materials also helps boost the market growth. Also, the low labor prices and increasing disposable income are helping to expand the market growth.
  • During the forecast period, the North American region will record the highest growth due to the raised focus on environment-friendly solutions that are helping to boost the market growth in this region. Additionally, the government rules needing lower VOC content in coatings and rapid urbanization also help drive market growth.

Asia Pacific Region Decorative Coatings Market Share in 2021 - 49.22%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global decorative coatings industry.

List of Key Market Players:

  • PPG Industries Inc
  • The Sherwin-Williams Company
  • AkzoNobel N.V.
  • BASF SE
  • Kansai Paints Co., Ltd.
  • Asian Paints Limited
  • Nippon Paint Holdings Co., Ltd.
  • Masco Corporation
  • RPM International Inc
  • Jotun A/S

 Key Target Audience:

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm

Report Description:

  • Global Decorative Coatings Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global decorative coatings market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global decorative coatings market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of decorative coatings based on product type, resin type, coating type, technology, application, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global decorative coatings market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global decorative coatings market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global decorative coatings market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the decorative coatings market was valued at USD 69.60 billion in 2021 to USD 99.66 billion by 2030.

Global decorative coatings market is growing at a CAGR of 4.07% during the forecast period 2022-2030.

The global decorative coatings market has been segmented based on product type, resin type, coating type, technology, application, and regions. The emulsions segment led product type segment in 2021.

Asia Pacific region emerged as the largest market for the decorative coatings.

The market's growth will be influenced by the increasing demand from the construction enterprise.

The fluctuating raw material price could hamper the market growth.

The investments in the emerging industry will provide huge opportunities to the market.

Key players are PPG Industries Inc, The Sherwin-Williams Company, AkzoNobel N.V.,BASF SE, Kansai Paints Co., Ltd., Asian Paints Limited, Nippon Paint Holdings Co., Ltd., Masco Corporation, RPM International Inc, Jotun A/S, and among others.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product Type
          4.3.2. Market Attractiveness Analysis By Resin Type
          4.3.3. Market Attractiveness Analysis By Coating Type
          4.3.4. Market Attractiveness Analysis By Technology
          4.3.5. Market Attractiveness Analysis By Application
          4.3.6. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The raised expenditure of the government against the construction sector
          5.2.2. The increasing environmentally-friendly coating methods
          5.2.3. The increase in worldwide population
    5.3. Restraints
          5.3.1. The fluctuating raw material costs
    5.4. Opportunities
          5.4.1. The investments in the emerging industry

6. Global Decorative Coatings Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Enamels
    6.3. Wood Coating
    6.4. Emulsions
    6.5. Distempers
    6.6. Others

7. Global Decorative Coatings Market Analysis and Forecast, By Resin Type
    7.1. Segment Overview
    7.2. Polyurethane
    7.3. Acrylic
    7.4. Vinyl
    7.5. Alkyd
    7.6. Others

8. Global Decorative Coatings Market Analysis and Forecast, By Coating Type
    8.1. Segment Overview
    8.2. Exterior
    8.3. Interior

9. Global Decorative Coatings Market Analysis and Forecast, By Technology
    9.1. Segment Overview
    9.2. Solvent-Borne Coatings
    9.3. Waterborne Coatings
    9.4. Powder Coatings

10. Global Decorative Coatings Market Analysis and Forecast, By Application
    10.1. Segment Overview
    10.2. Residential
    10.3. Non-residential

11. Global Decorative Coatings Market Analysis and Forecast, By Regional Analysis
    11.1. Segment Overview
    11.2. North America
          11.2.1. U.S.
          11.2.2. Canada
          11.2.3. Mexico
    11.3. Europe
          11.3.1. Germany
          11.3.2. France
          11.3.3. U.K.
          11.3.4. Italy
          11.3.5. Spain
    11.4. Asia-Pacific
          11.4.1. Japan
          11.4.2. China
          11.4.3. India
    11.5. South America
          11.5.1. Brazil
    11.6. Middle East and Africa
          11.6.1. UAE
          11.6.2. South Africa

12. Global Decorative Coatings Market-Competitive Landscape
    12.1. Overview
    12.2. Market Share of Key Players in Global Decorative Coatings Market
          12.2.1. Global Company Market Share
          12.2.2. North America Company Market Share
          12.2.3. Europe Company Market Share
          12.2.4. APAC Company Market Share
    12.3. Competitive Situations and Trends
          12.3.1. Product Launches and Developments
          12.3.2. Partnerships, Collaborations, and Agreements
          12.3.3. Mergers & Acquisitions
          12.3.4. Expansions

13. Company Profiles
    13.1. PPG Industries Inc
          13.1.1. Business Overview
          13.1.2. Company Snapshot
          13.1.3. Company Market Share Analysis
          13.1.4. Company Product Portfolio
          13.1.5. Recent Developments
          13.1.6. SWOT Analysis
    13.2. The Sherwin-Williams Company
          13.2.1. Business Overview
          13.2.2. Company Snapshot
          13.2.3. Company Market Share Analysis
          13.2.4. Company Product Portfolio
          13.2.5. Recent Developments
          13.2.6. SWOT Analysis
    13.3. AkzoNobel N.V.
          13.3.1. Business Overview
          13.3.2. Company Snapshot
          13.3.3. Company Market Share Analysis
          13.3.4. Company Product Portfolio
          13.3.5. Recent Developments
          13.3.6. SWOT Analysis
    13.4. BASF SE
          13.4.1. Business Overview
          13.4.2. Company Snapshot
          13.4.3. Company Market Share Analysis
          13.4.4. Company Product Portfolio
          13.4.5. Recent Developments
          13.4.6. SWOT Analysis
    13.5. Kansai Paints Co., Ltd.
          13.5.1. Business Overview
          13.5.2. Company Snapshot
          13.5.3. Company Market Share Analysis
          13.5.4. Company Product Portfolio
          13.5.5. Recent Developments
          13.5.6. SWOT Analysis
    13.6. Asian Paints Limited
          13.6.1. Business Overview
          13.6.2. Company Snapshot
          13.6.3. Company Market Share Analysis
          13.6.4. Company Product Portfolio
          13.6.5. Recent Developments
          13.6.6. SWOT Analysis
    13.7. Nippon Paint Holdings Co., Ltd.
          13.7.1. Business Overview
          13.7.2. Company Snapshot
          13.7.3. Company Market Share Analysis
          13.7.4. Company Product Portfolio
          13.7.5. Recent Developments
          13.7.6. SWOT Analysis
    13.8. Masco Corporation
          13.8.1. Business Overview
          13.8.2. Company Snapshot
          13.8.3. Company Market Share Analysis
          13.8.4. Company Product Portfolio
          13.8.5. Recent Developments
          13.8.6. SWOT Analysis
    13.9. RPM International Inc
          13.9.1. Business Overview
          13.9.2. Company Snapshot
          13.9.3. Company Market Share Analysis
          13.9.4. Company Product Portfolio
          13.9.5. Recent Developments
          13.9.6. SWOT Analysis
    13.10. Jotun A/S
          13.10.1. Business Overview
          13.10.2. Company Snapshot
          13.10.3. Company Market Share Analysis
          13.10.4. Company Product Portfolio
          13.10.5. Recent Developments
          13.10.6. SWOT Analysis
 

List of Table

1. Global Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

2. Global Enamels, Decorative Coatings Market, By Region, 2019-2030 (USD Billion) 

3. Global Wood Coating, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

4. Global Emulsions, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

5. Global Distempers, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

6. Global Others, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

7. Global Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

8. Global Polyurethane, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

9. Global Acrylic, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

10. Global Vinyl, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

11. Global Alkyd, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

12. Global Others, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

13. Global Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

14. Global Exterior, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

15. Global Interior, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

16. Global Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

17. Global Solvent-Borne Coatings, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

18. Global Waterborne Coatings, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

19. Global Powder Coatings, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

20. Global Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

21. Global Residential, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

22. Global Non-residential, Decorative Coatings Market, By Region, 2019-2030 (USD Billion)

23. North America Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

24. North America Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

25. North America Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

26. North America Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

27. North America Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

28. U.S. Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

29. U.S. Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

30. U.S. Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

31. U.S. Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

32. U.S. Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

33. Canada Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

34. Canada Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

35. Canada Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

36. Canada Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

37. Canada Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

38. Mexico Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

39. Mexico Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

40. Mexico Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

41. Mexico Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

42. Mexico Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

43. Europe Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

44. Europe Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

45. Europe Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

46. Europe Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

47. Europe Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

48. Germany Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

49. Germany Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

50. Germany Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

51. Germany Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

52. Germany Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

53. France Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

54. France Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

55. France Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

56. France Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

57. France Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

58. U.K. Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

59. U.K. Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

60. U.K. Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

61. U.K. Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

62. U.K. Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

63. Italy Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

64. Italy Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

65. Italy Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

66. Italy Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

67. Italy Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

68. Spain Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

69. Spain Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

70. Spain Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

71. Spain Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

72. Spain Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

73. Asia Pacific Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

74. Asia Pacific Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

75. Asia Pacific Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

76. Asia Pacific Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

77. Asia Pacific Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

78. Japan Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

79. Japan Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

80. Japan Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

81. Japan Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

82. Japan Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

83. China Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

84. China Decorative Coatings  Market, By Resin Type, 2019-2030 (USD Billion)

85. China Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

86. China Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

87. China Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

88. India Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

89. India Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

90. India Decorative Coatings  Market, By Coating Type, 2019-2030 (USD Billion)

91. India Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

92. India Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

93. South America Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

94. South America Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

95. South America Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

96. South America Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

97. South America Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

98. Brazil Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

99. Brazil Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

100. Brazil Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

101. Brazil Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

102. Brazil Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

103. Middle East and Africa Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

104. Middle East and Africa Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

105. Middle East and Africa Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

106. Middle East and Africa Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

107. Middle East and Africa Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

108. UAE Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

109. UAE Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

110. UAE Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

111. UAE Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

112. UAE Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

113. South Africa Decorative Coatings Market, By Product Type, 2019-2030 (USD Billion)

114. South Africa Decorative Coatings Market, By Resin Type, 2019-2030 (USD Billion)

115. South Africa Decorative Coatings Market, By Coating Type, 2019-2030 (USD Billion)

116. South Africa Decorative Coatings Market, By Technology, 2019-2030 (USD Billion)

117. South Africa Decorative Coatings Market, By Application , 2019-2030 (USD Billion)

List of Figures 

1. Global Decorative Coatings  Market Segmentation

2. Global Decorative Coatings  Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Decorative Coatings Market Attractiveness Analysis By Product Type

9. Global Decorative Coatings Market Attractiveness Analysis By Resin Type 

10. Global Decorative Coatings Market Attractiveness Analysis By Coating Type

11. Global Decorative Coatings Market Attractiveness Analysis By Technology

12. Global Decorative Coatings Market Attractiveness Analysis By Application 

13. Global Decorative Coatings Market Attractiveness Analysis By Region

14. Global Decorative Coatings Market: Dynamics

15. Global Decorative Coatings Market Share By Product Type (2022 & 2030)

16. Global Decorative Coatings Market Share By Resin Type (2022 & 2030)

17. Global Decorative Coatings Market Share By Coating Type (2022 & 2030)

18. Global Decorative Coatings Market Share By Technology (2022 & 2030)

19. Global Decorative Coatings Market Share By Application (2022 & 2030)

20. Global Decorative Coatings Market Share By Regions (2022 & 2030)

21. Global Decorative Coatings Market Share By Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global decorative coatings based on below mentioned segments:

Global Decorative Coatings Market by Product Type:

  • Enamels
  • Wood Coating
  • Emulsions
  • Distempers
  • Others

Global Decorative Coatings Market by Resin Type:

  • Polyurethane
  • Acrylic
  • Vinyl
  • Alkyd
  • Others

Global Decorative Coatings Market by Coating Type:

  • Exterior
  • Interior

Global Decorative Coatings Market by Technology:

  • Solvent-Borne Coatings
  • Waterborne Coatings
  • Powder Coatings

Global Decorative Coatings Market by Application:

  • Residential
  • Non-Residential

Global Decorative Coatings by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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