Bioinformatics Services Market

Bioinformatics Services Market Size by Product Type (Sequencing Services, Data Analysis Services, Gene Expression, Drug Discovery Services, Data Base Management, and Others), Application (Metabolomics, Proteomics, Transcriptomics, Chemoinformatics & Drug Design, Genomics, and Others), End-Use (Hospitals & Clinics, Pharmaceutical & Biotechnology Companies, and Academic Institutes & Research Centers), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2022 Historical Data: 2020-21
  • Report ID: TBI-13257
  • Published Date: Jan, 2023
  • Pages: 235
  • Category: Information Technology & Semiconductors
  • Format: PDF
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The global bioinformatics services market was valued at USD 2.78 billion in 2022 and growing at a CAGR of 15.90% from 2022 to 2030. The market is expected to reach USD 9.05 billion by 2030. The increasing performances of bioinformatics services across numerous end-use industries like forensics, consumer products, bioremediation, food and beverages, and agriculture, along with the rising economic support for bioinformatics services from the public and private sources, are pushing the development of the global bioinformatics services market. Similarly, creating advanced methods for forecasting putative protein series and gene function has resulted in bioinformatics services achieving tremendous popularity in science.

Market Introduction:

Bioinformatics solutions and service providers help with research, development, and the application of computational tools and techniques for growing the use of medical, behavioral, biological, and health data. These systems can receive, store, organize, archive, analyze and visualize data and are essential to the research and development of drug expansion and therapy programs. They define various fields with a specialty focus on different biological domains like sequencing, next-generation functional genomics, molecular biology, computational biology, and crystallography. Bioinformatics is the application of computer technology to comprehend and virtually use biomedical and biological data. It is the domain that stores, analyses, and decrypts the Big Data generated by life-science experiments or collected in a clinical context. The multidisciplinary field is operated by experts from different backgrounds, such as computer scientists, mathematicians, biologists, statisticians, and physicists. Bioinformatics is extensive data analysis for biological data sets. It needs statistical and computational analyses to pull meaning from biological data. However, bioinformatics can also refer to the growth of the software and methods used to understand biological data. Bioinformatics is an interdisciplinary field where computer science, biology, and statistics meet. The National Center for Biotechnology Information (NCBI) recently founded a more comprehensive definition of bioinformatics that points to the field's interdisciplinary nature. Bioinformatics is the procedure by which biological issues posed by the examination or study of biodata are analyzed and interpreted. Bioinformatics experts design programs, algorithms, codes, and analytic models to register and store data related to healthcare, biology, and the health sciences. It also includes the study of the human genome, biochemical proteins, pharmacological ingredients, and metabolic pathway readings.

Bioinformatics Services Market

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Recent Development

In March 2020: United States-based top bioinformatics service company Thermo Fisher Scientific Inc. achieved Qiagen for USD 11.5 billion. The investment will connect the technological benefits of genetic analysis with Qiagen’s bioinformatics. Furthermore, the bioinformatics services offering will enable to boost the market share of Thermo Fisher worldwide.

In November 2022, Germany-based Alacris Theranostics signed a collaboration with MGI Tech to enforce sequencing platforms nationwide. In expansion, French multinational pharmaceutical and healthcare company Sanofi has collaborated with BioMed X to clinically predict the effectiveness of first-in-class medication candidates utilizing digital data and artificial intelligence.

Market Dynamics:

Drivers

Cost-effectiveness- No need to hire full-timers; fewer salaries need to be covered. Moreover, no offices for the Bioinformaticians are required, no holidays need to be managed, and no training needs to be done. All those aspects and many others are overlooked when a Bioinformatics freelancer helps the person with the tasks. Similarly, India offers considerable cost-effectiveness in clinical trials and contract research. By outsourcing data management and analytics.

Qualified and skilled personnel- Informatics Outsourcing provides a large number of highly qualified PhDs scientists at a competitive FTE rate.

Restraints:

High cost involved in training and education- The ever-evolving sophistication of bioinformatics methods and the massive growth of biological data have led to the demand to develop better and more effective training and education programs for collecting and analyzing bioinformatics data which include high cost. By Introducing the advanced training programs for using Biofunctional Technologies, the EDUCOLLAB Group at the National Center for Biotechnology Information (NCBI) created a three-day intensive schedule for qualified students, faculty, and staff using NCBI online tools and commercial software.

Opportunities:

The rising partnership between pharmaceuticals and IT Industry- The rising partnerships between information technology (IT) and pharma companies can boost the development of the bioinformatics services market over the forecast years. Multiple institutions are forming partnerships and collaborations to innovate and enhance essential healthcare technologies related to cloud computing. Therefore, the rising partnership between IT and pharma companies are creating significant opportunities for the bioinformatics services market.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest market for the global bioinformatics services market, with a 35.6% share of the market revenue in 2022.

North America dominates a larger revenue share in the region. The fast adoption of bioinformatics in biological data analysis is pushing the market revenue growth in North America. Many pharmaceutical and healthcare companies like Merck & Co., Johnson & Johnson, Pfizer Inc., and others broadly include bioinformatics for clinical data analysis and determining potential drug targets for intervention. The U.S. is a prime destination for R&D in healthcare, and budget allocation approval in healthcare research is boosting the demand for bioinformatics services.

North America Region Bioinformatics Services Market Share in 2022 - 35.6%

 

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Product Type Segment Analysis

The product type segment is divided into sequencing services, data analysis services, gene expression, drug discovery services, data base management, and others. The sequencing services segment dominated the market, with a market share of around 18% in 2022. Bioinformatics is broadly adopted in categorizing and discovering various sequencing profiles, like RNASeq and Whole Genome Sequencing (WGS). Bioinformatics delivers several valuable insights for complicated biological sequencing data interpretation.

Application Segment Analysis

The application segment is divided into metabolomics, proteomics, transcriptomics, chemoinformatics & drug design, genomics, and others. The genomics segment dominated the market, with a market share of around 20% in 2022. Bioinformatics is mostly used in genome sequencing and genomic tests.  Biotechnology and Pharmaceutical companies use genomics databases to comprehend, track and monitor contagious organisms and to determine treatments for chronic illness cases.

End-Use Segment Analysis

The end-use segment is divided into hospitals & clinics, pharmaceutical & biotechnology companies, and academic institutes & research centers. The academic institutes & research centers segment dominated the market, with a market share of around 34% in 2022. The considerable share of academic institutes and research centres segment can be at the growing scale of genomics research, the increasing number of partnerships between academic research institutes and key players in the bioinformatics market, the rising number of bioinformatics-based research analyses, and the growing number of government funding programs for genomic analysis are the essential factors for the segment growth.

Some of the Key Market Players:
  • Agilent Technologies, Inc.
  • BGI Group
  • Biomatters Geneious
  • Biomax Informatics AG
  • CD Genomics
  • Creative-Biolabs
  • DNANEXUS, INC.
  • DNASTAR
  • FIOS Genomics
  • Gene Code Corporation
  • GSL Biotech LLC (SnapGene)
  • Illumina, Inc.
  • PerkinElmer Inc.
  • Premier Biosoft
  • QIAGEN N.V.
  • Strand Life Sciences, Inc.
  • Thermo Fisher Scientific

Report Description: 

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2022 USD 2.78 Billion
Market size value in 2030 USD 9.05 Billion
CAGR (2022 to 2030) 15.90%
Historical data 2019-2020
Base Year 2021
Forecast 2022-2030
Regional Segments The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments  Product Type, Application, End-Use

Frequesntly Asked Questions

As per The Brainy Insights, the size of the bioinformatics services market was valued at USD 2.78 billion in 2022 to USD 9.05 billion by 2030.

Global bioinformatics services market is growing at a CAGR of 15.90% during the forecast period 2022-2030.

High cost involve in training and education could hamper the market growth.

North America region emerged as the largest market for the bioinformatics services market.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by Application
          4.3.3. Market Attractiveness Analysis by End-Use
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Cost-effectiveness
          5.2.2. Qualified and skilled personnel
    5.3. Restraints
          5.3.1. High cost involved in training and education
    5.4. Opportunities
          5.4.1. The rising partnership between pharmaceuticals and IT Industry

6. Global Bioinformatics Services Market Analysis and Forecast, By Product Type:
    6.1. Segment Overview
    6.2. Sequencing Services
    6.3. Data Analysis Services
    6.4. Gene Expression
    6.5. Drug Discovery Services
    6.6. Data Base Management
    6.7. Others

7. Global Bioinformatics Services Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Metabolomics
    7.3. Proteomics
    7.4. Transcriptomics
    7.5. Chemoinformatics & Drug Design
    7.6. Genomics
    7.7. Others

8. Global Bioinformatics Services Market Analysis and Forecast, By End-Use
    8.1. Segment Overview
    8.2. Hospitals & Clinics
    8.3. Pharmaceutical & Biotechnology Companies
    8.4. Academic Institutes & Research Centers

9. Global Bioinformatics Services Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Bioinformatics Services Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Bioinformatics Services Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Agilent Technologies, Inc.
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. BGI Group.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Biomatters Geneious
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Biomax Informatics AG
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. CD Genomics
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Creative-Biolabs
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. DNANEXUS, INC
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. DNASTAR.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. FIOS Genomics
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Gene Code Corporation.
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. GSL Biotech LLC (SnapGene.
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. Illumina, Inc.
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. PerkinElmer Inc.
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis
    11.14. Premier Biosoft.
          11.14.1. Business Overview
          11.14.2. Company Snapshot
          11.14.3. Company Market Share Analysis
          11.14.4. Company Product Portfolio
          11.14.5. Recent Developments
          11.14.6. SWOT Analysis
    11.15. QIAGEN N.V.
          11.15.1. Business Overview
          11.15.2. Company Snapshot
          11.15.3. Company Market Share Analysis
          11.15.4. Company Product Portfolio
          11.15.5. Recent Developments
          11.15.6. SWOT Analysis
    11.16. Strand Life Sciences, Inc.
          11.16.1. Business Overview
          11.16.2. Company Snapshot
          11.16.3. Company Market Share Analysis
          11.16.4. Company Product Portfolio
          11.16.5. Recent Developments
          11.16.6. SWOT Analysis
    11.17. Thermo Fisher Scientific.
          11.17.1. Business Overview
          11.17.2. Company Snapshot
          11.17.3. Company Market Share Analysis
          11.17.4. Company Product Portfolio
          11.17.5. Recent Developments
          11.17.6. SWOT Analysis
 

List of Table

1. Global Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Sequencing Services Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

3. Global Data Analysis Services Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

4. Global Gene Expression Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

5. Global Drug Discovery Services Market, By Region, 2019-2030 (USD Billion) 

6. Global Data Base Management Market, By Region, 2019-2030 (USD Billion) 

7. Global Others Market, By Region, 2019-2030 (USD Billion) 

8. Global Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

9. Global Metabolomics Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

10. Global Proteomics Bioinformatics Services Market, By Region, 2019-2030 (USD Billion)

11. Global Transcriptomics Bioinformatics Services Market, By Region, 2019-2030 (USD Billion)

12. Global Chemoinformatics & Drug Design Bioinformatics Services Market, By Region, 2019-2030 (USD Billion)

13. Global Genomics Bioinformatics Services Market, By Region, 2019-2030 (USD Billion)

14. Global Others Bioinformatics Services Market, By Region, 2019-2030 (USD Billion)

15. Global Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

16. Global Hospitals & Clinics Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

17. Global Pharmaceutical & Biotechnology Companies Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

18. Global Academic Institutes & Research Centers Bioinformatics Services Market, By Region, 2019-2030 (USD Billion) 

19. North America Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

20. North America Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

21. North America Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

22. U.S. Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

23. U.S. Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

24. U.S. Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

25. Canada Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

26. Canada Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

27. Canada Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

28. Mexico Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

29. Mexico Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

30. Mexico Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

31. Europe Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

32. Europe Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

33. Europe Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

34. Germany Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

35. Germany Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

36. Germany Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

37. France Bioinformatics Services Market, By Product Type 2019-2030 (USD Billion) 

38. France Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

39. France Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

40. U.K. Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

41. U.K. Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

42. U.K. Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

43. Italy Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

44. Italy Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

45. Italy Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

46. Spain Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

47. Spain Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

48. Spain Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

49. Asia Pacific Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

50. Asia Pacific Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

51. Asia Pacific Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

52. Japan Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

53. Japan Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

54. Japan Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

55. China Bioinformatics Services Market, By Product Type 2019-2030 (USD Billion) 

56. China Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

57. China Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

58. India Bioinformatics Services Market, By Product Type 2019-2030 (USD Billion) 

59. India Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

60. India Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

61. South America Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

62. South America Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

63. South America Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion)

64. Brazil Bioinformatics Services Market, By Product Type 2019-2030 (USD Billion) 

65. Brazil Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

66. Brazil Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

67. Middle East and Africa Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

68. Middle East and Africa Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

69. Middle East and Africa Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

70. UAE Bioinformatics Services Market, By Product Type, 2019-2030 (USD Billion) 

71. UAE Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

72. UAE Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion) 

73. South Africa Bioinformatics Services Market, By Product Type 2019-2030 (USD Billion) 

74. South Africa Bioinformatics Services Market, By Application, 2019-2030 (USD Billion) 

75. South Africa Bioinformatics Services Market, By End-Use, 2019-2030 (USD Billion)  

List of Figures 

1. Global Bioinformatics Services Market Segmentation

2. Bioinformatics Services Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Bioinformatics Services Market Attractiveness Analysis by Product Type 

9. Global Bioinformatics Services Market Attractiveness Analysis by Application

10. Global Bioinformatics Services Market Attractiveness Analysis by End-Use 

11. Global Bioinformatics Services Market Attractiveness Analysis by Region

12. Global Bioinformatics Services Market: Dynamics

13. Global Bioinformatics Services Market Share by Product Type (2022 & 2030)

14. Global Bioinformatics Services Market Share by Application (2022 & 2030)

15. Global Bioinformatics Services Market Share by End-Use (2022 & 2030)

16. Global Bioinformatics Services Market Share by Regions (2022 & 2030)

17. Global Bioinformatics Services Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global bioinformatics services market based on below mentioned segments:

Global Bioinformatics Services Market Product Type:

  • Sequencing Services
  • Data Analysis Services
  • Gene Expression
  • Drug Discovery Services
  • Data Base Management
  • Others

Global Bioinformatics Services Market Application:

  • Metabolomics
  • Proteomics
  • Transcriptomics
  • Chemoinformatics & Drug Design
  • Genomics
  • Others

Global Bioinformatics Services Market End-Use

  • Hospitals & Clinics
  • Pharmaceutical & Biotechnology Companies
  • Academic Institutes & Research Centers

Global Bioinformatics Services Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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