Animal Parasiticides Market

Animal Parasiticides Market Size by Animal Type (Livestock Animals and Companion Animals), Product Type (Ectoparasiticides, Endoparasiticides, and Endectocides), End User, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-13294
  • Published Date: Feb, 2023
  • Pages: 235
  • Category: Healthcare
  • Format: PDF
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The global animal parasiticides market is expected to grow from USD 10.11 billion in 2022 to USD 18.48 billion by 2032, at a CAGR of 6.22% during the forecast period 2023-2032. The increasing prevalence of zoonotic diseases will drive the global animal parasiticides market.

Market Introduction:

Parasites are organisms of the natural world that depend on other organisms for nutrition and home. They do not contribute or provide anything in exchange for what they take from the host. The host suffers at the expense of the parasite. The parasite can live on the outside or inside of the host. Parasites living off animals are called animal parasites; fleas, ticks, and lice are common examples. They can impact the health of the host animal. Parasites can also act as a carrier of animal diseases to humans and drive the spread of zoonotic diseases. Therefore, mitigating these parasites is imperative to preserve animal and human health. Animal parasiticides are drugs that kill or inhibit the growth of animal parasites. Animals play a crucial role in the food chain. Animal health is, therefore, fundamentally linked to the safety and security of the global food supply. Given the ongoing interactions between animals and people, animal health also affects public health. The pressure to rank animal health as a high-priority problem has intensified due to the rising occurrence of zoonotic illnesses that affect animals and spread to people via them. Similarly, relying on animals to meet nutritional needs underscores how crucial animal health is to prevent foodborne infections.

Animal Parasiticides Market Size

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Recent Development

April 2022 - Felpreva is now accessible for veterinarians to prescribe in five European markets, including France, Germany, the United Kingdom, Austria, and Italy, according to Vetoquinol. A breakthrough in companion animal parasitology is Felpreva. It is the first three-monthly spot-on parasiticide for cats to treat fleas, ticks, and mites in addition to lungworms, roundworms, and hookworms in a single dosage. It has a license to treat cats with mixed parasite infestations, diseases, or those at risk of getting them.

Market Dynamics:

Drivers

The increasing incidence of zoonotic diseases – The few pandemics and epidemics experienced by the world through centuries have more or less transmitted from animals to humans. The covid-19 pandemic is also allegedly carried by a bat, which acted as a vector before transferring the virus to humans. Viruses, bacteria, fungi, and protozoans cause zoonotic diseases in animals, which tend to catch a human host during an animal-human interaction. Once the disease affects humans and spreads, it can cause catastrophic consequences, as seen in the case of covid-19. The animal-human interaction has risen over the past few decades. The increasing rate of pet adoption, dairy farming, cattle rearing, and other non-farming activities involving domesticated animals to gain an additional source of income have all contributed to the rising animal-human interaction. The changing land patterns that have encroached upon the natural habitat of several animals have also increased the human-animal conflict. The rising climate change concerns have rendered animals vulnerable to changing biosphere conditions, followed by fatal infections and diseases. The increased human-animal interaction also renders humans equally vulnerable to these infections and diseases. These zoonotic diseases have the potential to damage the food and social and economic security of the country. The majority of the world consumes meat, and a reduction in animal population as a result of preventable diseases or, worse human deaths due to the unchecked spread of zoonotic diseases can cause a food crisis, economic loss, and a disbalance in the ecosystem. The need to control the spread of zoonotic diseases by spreading awareness about animal parasiticides as an effective preventive measure to ensure animal health will drive the market's growth. Therefore, the increasing prevalence of zoonotic diseases will propel the global animal parasiticides market's growth.

Restraints:

Stringent regulation on the use of animal parasiticides – The meat of animal-based food is consumed regularly by most of the world's population as a part of their daily diet. Another part of the population also depends on animal-based food for protein intake. Dairy products, including milk and milk derivates, are consumed by vegetarians. These animal-based products can potentially harm human health, given their direct contact with humans through food. Therefore, the diet, including food, fodder, supplements, medicines, and water, is controlled, regulated, monitored, and accounted for with stringent regulatory guidelines by government ministries and federal institutions. Chemical-based animal parasiticides leave residues in animal bodies most likely to be transferred to humans. They are the same as microplastics finding their way back to humans through marine species. Therefore, the stringent regulation on animal parasiticides will limit the market's growth. Furthermore, the rising awareness about the ill effects of animal parasiticides among the general population will negatively impact the market.

Opportunities:

Favorable government schemes, funding, and regulations – The world's developing nations are predominantly agrarian, meaning most of their populations rely on agriculture as their primary source of livelihood, and the agriculture sector contributed significantly to the national GDP. However, the growing population, urbanization, and industrialization have caused a significant shift in the land use pattern. There is less and less arable land available every year. The growing population has reduced land holdings are well. The meager land holdings of the farmers offer them low revenue and income, which leads to disguise and seasonal unemployment, migration, urban congestion, etc. Governments worldwide have devised several strategies to increase the farmer's income to avoid the previously mentioned consequences. Promoting animal husbandry as an alternative all-season income stream is a popular government initiative to improve the agrarian community's quality of life. Animal husbandry is associated with animal health. Therefore, the government offers information, knowledge, resources, funding, and other supportive measures to promote animal husbandry. The extra revenue that animal husbandry will bring for the governments is an added advantage for the growing push towards promoting the sector. The use of animal parasiticides to maintain animal health will be encouraged as a part of these initiatives, thereby offering lucrative opportunities for the market.

Challenges:

A growing shift towards veganism – Countries like the US, UK, Saudi Arabia, UAE, France, Germany, Turkey, etc., are top meat producers and consumers worldwide. However, the growing climate crisis has increased awareness about the significant contribution of the commercial meat-producing business to global warming. The rising awareness about the multiple options, derivatives, and benefits of a plant-based diet has contributed to the growing adoption of vegan food culture. Technological advancements and product innovations have led to the development of plant-based meat alternatives, which are gaining popularity worldwide. The adoption of vegan diets by global celebrities and influencers has also contributed to the growing shift toward veganism. The popularity of veganism will reduce meat demand and production. It will also affect milk and milk derivates. Therefore, a growing shift towards veganism will challenge the market's growth.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The North American region emerged as the largest global animal parasiticides market, with a 38.91% market revenue share in 2022. The United States is among the top producers of meat and meat derivatives, along with being the top consumer of these products. Restaurant chains, eateries, food outlets, and supermarkets selling meat products rely on the commercial cattle rearing and meat production business. The animal husbandry sector is also a widely accepted livelihood-employing industry in the region. The trend of pet adoption or companion animals is also on the rise. The region has a well-established regulatory framework to govern the vast animal market. The adequately funded institutions and organizations promoting animal health drive the regional animal parasiticides market. The well-structured, documented, and appropriately implemented health guidelines to prevent any misadventures in the industry contribute to the region's growth in the global market. The presence of key players in the market drives innovation and promotes the regional market's growth. The rise in pet adoption has led to the establishment of veterinary clinics in the region. The extensive and vast network of these clinics and hospitals improve access to animal healthcare, thereby contributing to the regional market's growth.

North America Region Animal Parasiticides Market Share in 2022 - 38.91%

 

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Animal-type segment analysis

The animal type segment is divided into livestock animals and companion animals. The livestock animals segment dominated the market with a revenue share of around 57% in 2022. Poultry, swine, cattle, sheep, and goats are examples of production animals. In several nations, beef, bacon, lamb, chicken, and pork are the main protein sources and are included in their daily diet. The human diet also heavily relies on poultry, from eggs to cheese. Worldwide, people eat milk and a variety of milk-based products. Goats, cows, buffalos, and sheep are raised for various uses, including milk and meat. Additionally, cattle significantly contribute to a farmer's additional income through milk sales. Users can contract numerous infections or zoonotic diseases through direct contact with livestock animals or goods they produce. Therefore, achieving animal health is essential, including protecting them from pathogens using animal parasiticides. Since they can directly affect humans through them or their products, livestock animals are treated with the best medications to protect them from infections or other harmful health problems. Given their multiple uses, the dominance of livestock animals in the global market explains the significant demand for animal parasiticides from the segment.

Product type segment analysis

The product type segment is divided into ectoparasiticides, endoparasiticides, and endectocides. The ectoparasiticides segment dominated the market with a market share of around 48% in 2022. Ectoparasites are parasites that live outside the host body. Fleas are a very common example of ectoparasites. They are treated with a drug called ectoparasiticides. Given the large prevalence of ectoparasites in multiple animal species, ectoparasiticides dominate the market.

End-user segment analysis

The end-user segment is divided into laboratories, veterinary hospitals & clinics, home care settings, animal farms, and others. The veterinary hospitals & clinics segment dominated the market with a market share of around 58% in 2022. The main providers of animal healthcare services are veterinary hospitals and clinics. Regarding the welfare of animals, they are the best option. They provide various services, such as vaccines, treatments, and diagnostics. The presence of more veterinary hospitals and clinics will promote the segment's growth, given the expanding popularity of pets. Similarly, rural animal husbandry owners frequently seek medical attention at government veterinary hospitals and clinics. Veterinary clinics and hospitals provide information about new goods and government initiatives to improve animal health. They are the point of contact when significant market participants launch new pharmaceuticals or therapies. Veterinarian hospitals and clinics provide a crucial function in maintaining the health of animals, which accounts for their market dominance.

Some of the Key Market Players:
  • Bayer AG
  • Bimeda Animal Health
  • Boehringer Ingelheim International GmbH
  • Elanco Animal Health Incorporated
  • Merck Animal Health
  • Norbrook
  • PetIQ Inc.
  • Vetoquinol SA
  • Virbac
  • Zoetis

Report Description: 

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2022 USD 10.11 Billion
Market size value in 2032 USD 18.48 Billion
CAGR (2023 to 2032) 6.22%
Historical data 2019-2021
Base Year 2022
Forecast 2023-2032
Regional Segments The regions examined for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa.
Segments The research segment is based on animal type, product type, and end-user.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the animal parasiticides market was valued at USD 10.11 billion in 2022 to USD 18.48 billion by 2032.

Global animal parasiticides market is growing at a CAGR of 6.22% during the forecast period 2023-2032.

The market's growth will be influenced by the increasing incidence of zoonotic diseases.

Stringent regulation on the use of animal parasiticides could hamper the market growth.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Animal Type
          4.3.2. Market Attractiveness Analysis by Product Type
          4.3.3. Market Attractiveness Analysis by End User
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The increasing incidence of zoonotic diseases
    5.3. Restraints
          5.3.1. Stringent regulation on the use of animal parasiticides
    5.4. Opportunities
          5.4.1. Favourable government schemes, funding and regulations
    5.5. Challenges
          5.5.1. A growing shift towards veganism

6. Global Animal Parasiticides Market Analysis and Forecast, By Animal Type
    6.1. Segment Overview
    6.2. Livestock Animals
    6.3. Companion Animals

7. Global Animal Parasiticides Market Analysis and Forecast, By Product Type
    7.1. Segment Overview
    7.2. Ectoparasiticides
    7.3. Endoparasiticides
    7.4. Endectocides

8. Global Animal Parasiticides Market Analysis and Forecast, By End User
    8.1. Segment Overview
    8.2. Laboratories
    8.3. Veterinary Hospitals & Clinics
    8.4. Home Care Settings
    8.5. Animal Farms
    8.6. Others

9. Global Animal Parasiticides Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Animal Parasiticides Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Animal Parasiticides Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Bayer AG
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Bimeda Animal Health
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Boehringer Ingelheim International GmbH
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Elanco Animal Health Incorporated
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Merck Animal Health
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Norbrook
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. PetIQ Inc.
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Vetoquinol SA
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Virbac
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Zoetis
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
 

List of Table

1. Global Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

2. Global Livestock Animals Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

3. Global Companion Animals Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

4. Global Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

5. Global Ectoparasiticides Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

6. Global Endoparasiticides Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

7. Global Endectocides Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

8. Global Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

9. Global Laboratories Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

10. Global Veterinary Hospitals & Clinics Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

11. Global Home Care Settings Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

12. Global Animal Farms Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

13. Global Others Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

14. Global Animal Parasiticides Market, By Region, 2019-2032 (USD Billion) 

15. North America Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

16. North America Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

17. North America Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

18. U.S. Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

19. U.S. Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

20. U.S. Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

21. Canada Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

22. Canada Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

23. Canada Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

24. Mexico Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

25. Mexico Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

26. Mexico Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

27. Europe Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

28. Europe Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

29. Europe Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

30. Germany Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

31. Germany Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

32. Germany Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

33. France Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

34. France Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

35. France Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

36. U.K. Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

37. U.K. Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

38. U.K. Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

39. Italy Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

40. Italy Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

41. Italy Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

42. Spain Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

43. Spain Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

44. Spain Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

45. Asia Pacific Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

46. Asia Pacific Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

47. Asia Pacific Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

48. Japan Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

49. Japan Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

50. Japan Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

51. China Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

52. China Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

53. China Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

54. India Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

55. India Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

56. India Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

57. South America Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

58. South America Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion)

59. South America Animal Parasiticides Market, By End User, 2019-2032 (USD Billion)

60. Brazil Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

61. Brazil Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

62. Brazil Animal Parasiticides Market, By End User, 2019-2032 (USD Billion)

63. Middle East and Africa Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

64. Middle East and Africa Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

65. Middle East and Africa Animal Parasiticides Market, By End User, 2019-2032 (USD Billion)

66. UAE Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

67. UAE Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

68. UAE Animal Parasiticides Market, By End User, 2019-2032 (USD Billion)

69. South Africa Animal Parasiticides Market, By Animal Type, 2019-2032 (USD Billion) 

70. South Africa Animal Parasiticides Market, By Product Type, 2019-2032 (USD Billion) 

71. South Africa Animal Parasiticides Market, By End User, 2019-2032 (USD Billion) 

List of Figures 

1. Global Animal Parasiticides Market Segmentation

2. Animal Parasiticides Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Animal Parasiticides Market Attractiveness Analysis by Animal Type

9. Global Animal Parasiticides Market Attractiveness Analysis by Product Type

10. Global Animal Parasiticides Market Attractiveness Analysis by End User

11. Global Animal Parasiticides Market Attractiveness Analysis by Region

12. Global Animal Parasiticides Market: Dynamics

13. Global Animal Parasiticides Market Share by Animal Type (2022 & 2032)

14. Global Animal Parasiticides Market Share by Product Type (2022 & 2032)

15. Global Animal Parasiticides Market Share by End User (2022 & 2032)

16. Global Animal Parasiticides Market Share by Regions (2022 & 2032)

17. Global Animal Parasiticides Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. The Brainy Insights has segmented the animal parasiticides market based on below mentioned segments:

Animal Parasiticides Market by Animal Type:

  • Livestock Animals
  • Companion Animals

Animal Parasiticides Market by Product Type:

  • Ectoparasiticides
  • Endoparasiticides
  • Endectocides   

Animal Parasiticides Market by End User:

  • Laboratories
  • Veterinary Hospitals & Clinics
  • Home Care Settings
  • Animal Farms
  • Others

Animal Parasiticides Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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