Silicon Carbide Market

Silicon Carbide Market Share & Analysis – Industry Overview

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14266
  • Published Date: Apr, 2024
  • Pages: 236
  • Category: Chemicals & Materials
  • Format: PDF
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Segment Analysis

Regional segmentation analysis

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific emerged as the most prominent global Silicon Carbide market, with a 62.39% market revenue share in 2023.

Asia Pacific, particularly economies like Taiwan, Japan, China, and South Korea, serves as a global manufacturing hub for semiconductor materials and devices. These countries have well-established semiconductor industries with advanced fabrication facilities capable of producing SiC wafers and devices at scale. Most importantly, Asian countries have invested significantly in research and development (R&D) initiatives focused on SiC technology. Government support, academic collaborations, and partnerships between industry players have facilitated the development of cutting-edge SiC materials, processes, and devices. Furthermore, Asian companies possess extensive semiconductor manufacturing and materials science expertise, enabling them to develop and commercialize innovative SiC products. They have access to skilled engineers, scientists, and technicians with specialized knowledge in SiC technology, contributing to the region's dominance in the market. Additionally, Asia Pacific is home to key industries driving the demand for SiC devices, including automotive, consumer electronics, telecommunications, and industrial automation. The region's rapid industrialization, urbanization, and growing middle-class population have fueled demand for energy-efficient and high-performance electronic systems, boosting the adoption of SiC technology.

Asia Pacific Region Silicon Carbide Market Share in 2023 - 62.39%

 

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Product Segment Analysis

The product segment is divided into black silicon carbide and green silicon carbide. The black silicon carbide segment dominated the market, with a share of around 56.19% in 2023. Black SiC is the most commonly produced form of SiC due to its abundance and cost-effectiveness. It is created by the carbothermal reduction of petroleum coke and silica sand in electric resistance furnaces. The availability of raw materials and relatively simple manufacturing process contribute to its dominance in the market. Furthermore, black SiC typically exhibits high purity levels and consistent quality, making it suitable for various industrial applications. It is available in various particle sizes and shapes, allowing manufacturers to tailor its properties to meet specific application requirements. Moreover, black SiC finds widespread use in abrasive and refractory applications due to its excellent hardness, abrasion resistance, and thermal conductivity. It is used in abrasive blasting, grinding wheels, cutting tools, and refractory materials for furnaces and kilns. The versatility of black SiC makes it a preferred choice across diverse industries such as automotive, aerospace, metallurgy, and ceramics.

Device Segment Analysis

The device segment is classified into SiC discrete, SiC bare die and SiC module. The SiC discrete segment dominated the market, with a share of around 45.83% in 2023. SiC discrete devices offer superior performance compared to traditional silicon-based devices. They have higher breakdown voltages, lower on-resistance, faster switching speeds, and better thermal conductivity. These characteristics make SiC discrete devices highly suitable for high-power and high-frequency applications in automotive, power electronics, and renewable energy industries. In addition, SiC discrete devices have lower switching losses and reduced conduction losses compared to silicon-based devices. As a result, they offer more energy efficiency and contribute to energy savings in various applications such as electric vehicles, solar inverters, and industrial motor drives. Operating at higher temperatures without performance degradation further enhances their efficiency. Besides, SiC discrete devices enable the design of more compact and lightweight electronic systems due to their higher power density and efficiency. This miniaturization is particularly beneficial for applications where space constraints are a concern, such as automotive powertrains, renewable energy inverters, and portable electronics.

Application Segment Analysis

The application segment includes automotive, aerospace, electrical & electronics, healthcare, military & defense, steel and others. The electrical & electronics segment dominated the market, with a share of around 27.61% in 2023. SiC offers significant advantages over traditional silicon-based semiconductors in power electronics applications. SiC-based devices, such as MOSFETs, Schottky diodes, and JFETs, exhibit lower conduction and switching losses, higher breakdown voltages, and faster switching speeds. These attributes make them ideal for high-efficiency power conversion and control in various electrical and electronic applications. Most importantly, the automotive industry is experiencing a rapid transition towards electrification to lower emissions and improve fuel efficiency. SiC-based power electronics play a crucial role in electric and hybrid vehicles by enabling higher efficiency, longer driving ranges, and faster charging times. As the demand for EVs and HEVs continues to grow globally, the adoption of SiC technology in automotive powertrain systems is expected to surge, driving market growth. SiC devices are also extensively used in renewable energy systems such as solar inverters, wind turbines, and grid-tied energy storage systems. SiC-based inverters and converters offer higher efficiency and reliability than conventional silicon-based solutions, making them well-suited for converting and managing power from renewable energy sources. The increasing implementation of wind and solar power projects worldwide drives the demand for SiC devices in the renewable energy sector.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product
          4.3.2. Market Attractiveness Analysis By Device
          4.3.3. Market Attractiveness Analysis By Application
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Demand from power electronics industry
    5.3. Restraints
          5.3.1. High manufacturing cost
    5.4. Opportunities
          5.4.1. Expansion of renewable energy infrastructure
    5.5. Challenges
          5.5.1. Yield Rates and Process Consistency

6. Global Silicon Carbide Market Analysis and Forecast, By Product
    6.1. Segment Overview
    6.2. Black Silicon Carbide
    6.3. Green Silicon Carbide

7. Global Silicon Carbide Market Analysis and Forecast, By Device
    7.1. Segment Overview
    7.2. SiC Discrete
    7.3. SiC Bare Die
    7.4. SiC Module

8. Global Silicon Carbide Market Analysis and Forecast, By Application
    8.1. Segment Overview
    8.2. Automotive
    8.3. Aerospace
    8.4. Electrical & Electronics
    8.5. Healthcare
    8.6. Military & Defense
    8.7. Steel
    8.8. Others

9. Global Silicon Carbide Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Silicon Carbide Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Silicon Carbide Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. AGSCO Corporation
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Blasch Percision Ceramics Inc.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Carborundum Universal Limited
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Coorstek
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Christy Refractories
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Entegris, Inc.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. ESD-SIC b.v.
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. ESK-SIC GmbH
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Fuji Electric Co., Ltd.
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. General Electric Company
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. Gaddis Engineered Materials
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. Grindwell Norton Ltd.
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. GeneSiC Semiconductor, Inc.
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis
    11.14. Infineon Technologies AG
          11.14.1. Business Overview
          11.14.2. Company Snapshot
          11.14.3. Company Market Share Analysis
          11.14.4. Company Product Portfolio
          11.14.5. Recent Developments
          11.14.6. SWOT Analysis
    11.15. Imerys
          11.15.1. Business Overview
          11.15.2. Company Snapshot
          11.15.3. Company Market Share Analysis
          11.15.4. Company Product Portfolio
          11.15.5. Recent Developments
          11.15.6. SWOT Analysis
    11.16. Keith Company
          11.16.1. Business Overview
          11.16.2. Company Snapshot
          11.16.3. Company Market Share Analysis
          11.16.4. Company Product Portfolio
          11.16.5. Recent Developments
          11.16.6. SWOT Analysis
    11.17. Microsemi
          11.17.1. Business Overview
          11.17.2. Company Snapshot
          11.17.3. Company Market Share Analysis
          11.17.4. Company Product Portfolio
          11.17.5. Recent Developments
          11.17.6. SWOT Analysis
    11.18. Microchip Technology Inc.
          11.18.1. Business Overview
          11.18.2. Company Snapshot
          11.18.3. Company Market Share Analysis
          11.18.4. Company Product Portfolio
          11.18.5. Recent Developments
          11.18.6. SWOT Analysis
    11.19. Morgan Technical Ceramics
          11.19.1. Business Overview
          11.19.2. Company Snapshot
          11.19.3. Company Market Share Analysis
          11.19.4. Company Product Portfolio
          11.19.5. Recent Developments
          11.19.6. SWOT Analysis
    11.20. Navarro SiC
          11.20.1. Business Overview
          11.20.2. Company Snapshot
          11.20.3. Company Market Share Analysis
          11.20.4. Company Product Portfolio
          11.20.5. Recent Developments
          11.20.6. SWOT Analysis
    11.21. Onsemi
          11.21.1. Business Overview
          11.21.2. Company Snapshot
          11.21.3. Company Market Share Analysis
          11.21.4. Company Product Portfolio
          11.21.5. Recent Developments
          11.21.6. SWOT Analysis
    11.22. Renesas Electronics Corporation
          11.22.1. Business Overview
          11.22.2. Company Snapshot
          11.22.3. Company Market Share Analysis
          11.22.4. Company Product Portfolio
          11.22.5. Recent Developments
          11.22.6. SWOT Analysis
    11.23. ROHM Co., Ltd.
          11.23.1. Business Overview
          11.23.2. Company Snapshot
          11.23.3. Company Market Share Analysis
          11.23.4. Company Product Portfolio
          11.23.5. Recent Developments
          11.23.6. SWOT Analysis
    11.24. SNAM Abrasives Pvt. Ltd.
          11.24.1. Business Overview
          11.24.2. Company Snapshot
          11.24.3. Company Market Share Analysis
          11.24.4. Company Product Portfolio
          11.24.5. Recent Developments
          11.24.6. SWOT Analysis
    11.25. SK Siltron Co., Ltd.
          11.25.1. Business Overview
          11.25.2. Company Snapshot
          11.25.3. Company Market Share Analysis
          11.25.4. Company Product Portfolio
          11.25.5. Recent Developments
          11.25.6. SWOT Analysis
    11.26. STMelectronics
          11.26.1. Business Overview
          11.26.2. Company Snapshot
          11.26.3. Company Market Share Analysis
          11.26.4. Company Product Portfolio
          11.26.5. Recent Developments
          11.26.6. SWOT Analysis
    11.27. Saint Gobain
          11.27.1. Business Overview
          11.27.2. Company Snapshot
          11.27.3. Company Market Share Analysis
          11.27.4. Company Product Portfolio
          11.27.5. Recent Developments
          11.27.6. SWOT Analysis
    11.28. Toshiba Corporation
          11.28.1. Business Overview
          11.28.2. Company Snapshot
          11.28.3. Company Market Share Analysis
          11.28.4. Company Product Portfolio
          11.28.5. Recent Developments
          11.28.6. SWOT Analysis
    11.29. Washington Mills
          11.29.1. Business Overview
          11.29.2. Company Snapshot
          11.29.3. Company Market Share Analysis
          11.29.4. Company Product Portfolio
          11.29.5. Recent Developments
          11.29.6. SWOT Analysis
    11.30. Wolfspeed, Inc.
          11.30.1. Business Overview
          11.30.2. Company Snapshot
          11.30.3. Company Market Share Analysis
          11.30.4. Company Product Portfolio
          11.30.5. Recent Developments
          11.30.6. SWOT Analysis
 

List of Table

1. Global Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

2. Global Black Silicon Carbide, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

3. Global Green Silicon Carbide, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

4. Global Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

5. Global SiC Discrete, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

6. Global SiC Bare Die, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

7. Global SiC Module, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

8. Global Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

9. Global Automotive, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

10. Global Aerospace, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

11. Global Electrical & Electronics, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

12. Global Healthcare, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

13. Global Military & Defense, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

14. Global Steel, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

15. Global Others, Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

16. Global Silicon Carbide Market, By Region, 2020-2033 (USD Billion) (Tons)

17. North America Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

18. North America Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

19. North America Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

20. U.S. Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

21. U.S. Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

22. U.S. Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

23. Canada Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

24. Canada Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

25. Canada Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

26. Mexico Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

27. Mexico Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

28. Mexico Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

29. Europe Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

30. Europe Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

31. Europe Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

32. Germany Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

33. Germany Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

34. Germany Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

35. France Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

36. France Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

37. France Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

38. U.K. Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

39. U.K. Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

40. U.K. Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

41. Italy Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

42. Italy Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

43. Italy Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

44. Spain Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

45. Spain Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

46. Spain Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

47. Asia Pacific Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

48. Asia Pacific Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

49. Asia Pacific Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

50. Japan Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

51. Japan Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

52. Japan Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

53. China Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

54. China Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

55. China Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

56. India Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

57. India Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

58. India Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

59. South America Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

60. South America Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

61. South America Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

62. Brazil Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

63. Brazil Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

64. Brazil Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

65. Middle East and Africa Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

66. Middle East and Africa Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

67. Middle East and Africa Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

68. UAE Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

69. UAE Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

70. UAE Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

71. South Africa Silicon Carbide Market, By Product, 2020-2033 (USD Billion) (Tons)

72. South Africa Silicon Carbide Market, By Device, 2020-2033 (USD Billion) (Tons)

73. South Africa Silicon Carbide Market, By Application, 2020-2033 (USD Billion) (Tons)

List of Figures 

1. Global Silicon Carbide Market Segmentation

2. Silicon Carbide Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Silicon Carbide Market Attractiveness Analysis By Product

9. Global Silicon Carbide Market Attractiveness Analysis By Device

10. Global Silicon Carbide Market Attractiveness Analysis By Application

11. Global Silicon Carbide Market Attractiveness Analysis by Region

12. Global Silicon Carbide Market: Dynamics

13. Global Silicon Carbide Market Share By Product (2024 & 2033)

14. Global Silicon Carbide Market Share By Device (2024 & 2033)

15. Global Silicon Carbide Market Share By Application (2024 & 2033)

16. Global Silicon Carbide Market Share by Regions (2024 & 2033)

17. Global Silicon Carbide Market Share by Company (2023)

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global Silicon Carbide market based on below-mentioned segments:

Global Silicon Carbide Market by Product:

  • Black Silicon Carbide          
  • Green Silicon Carbide

Global Silicon Carbide Market by Device:

  • SiC Discrete           
  • SiC Bare Die
  • SiC Module

Global Silicon Carbide Market by Application:

  • Automotive
  • Aerospace
  • Electrical & Electronics       
  • Healthcare
  • Military & Defense
  • Steel
  • Others

Global Silicon Carbide Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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