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Natural Skin Care Products Market

Top Natural Skin Care Products Companies & Key Market Players – Industry Leaders

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12690
  • Published Date: Mar, 2022
  • Pages: 239
  • Category: Consumer Goods
  • Format: PDF
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Some of the Key Market Players

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global natural skincare products industry.

L'Oréal, a well-established beauty brand announced a new strategic partnership with Verily Life sciences in 2022. This partnership aimed to advance research into precision skin health, meaning taking care of skin needs on a personalized level targeting the exact problems for effective results.

List of Key Market Players

  • Procter & Gamble
  • Unilever
  • L’Oréal
  • Johnson & Johnson
  • MamaEarth
  • The Body Shop
  • The Estee Lauder Companies Inc.
  • Botanic Organic, LLC
  • Bare Essentials
  • Amway Corporation

Key Target Audience

  • Market Players
  • Investors
  • End-users
  • Consulting And Research Firm
  • Venture capitalists
  • Third-party knowledge providers
  • Value-Added Resellers (VARs)

Report Description

  • Global Natural Skin Care Products Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global natural skincare products market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions, and countries catering to the global natural skincare products market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of natural skincare products based on product type, type, end-use, distribution channel, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to the global natural skincare products market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers a detailed study for the company profiles of key organizations operating in the global natural skincare products market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of porter's five forces analysis coupled with SWOT analysis to provide business-related data and information. Porter's five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company's growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market-related driving factors, growth limitations (restraints), potential industry opportunities, significant trends, and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market-related i.e., global natural skincare products market) are covered to comprehend the adoption rate and evaluate the market size. 

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  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
  • We can split the company market share on the basis of product, application and region
  • Report can be prepared for any specific country/region/segment
  • Customers can be added on the basis of regions and countries
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product Type
          4.3.2. Market Attractiveness Analysis By Type
          4.3.3. Market Attractiveness Analysis By End Use
          4.3.4. Market Attractiveness Analysis By Distribution Channel
          4.3.5. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rising consumer interest and awareness
    5.3. Restraints
          5.3.1. High retail costs of natural skincare products
    5.4. Opportunities
          5.4.1. The E-commerce boom will facilitate market expansion
    5.5. Challenges
          5.5.1. Increase in incidence and reports of false claims

6. Global Natural Skin Care Products Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Facial Care
    6.3. Body Care

7. Global Natural Skin Care Products Market Analysis and Forecast, By Type
    7.1. Segment Overview
    7.2. Mass
    7.3. Premium

8. Global Natural Skin Care Products Market Analysis and Forecast, By End-Use
    8.1. Segment Overview
    8.2. Men
    8.3. Women

9. Global Natural Skin Care Products Market Analysis and Forecast, By Distribution Channel
    9.1. Segment Overview
    9.2. Supermarkets/Hypermarkets
    9.3. Direct Selling
    9.4. Pharmacy & Drugstores
    9.5. E-commerce
    9.6. Others

10. Global Natural Skin Care Products Market Analysis and Forecast, By Regional Analysis
    10.1. Segment Overview
    10.2. North America
          10.2.1. U.S.
          10.2.2. Canada
          10.2.3. Mexico
    10.3. Europe
          10.3.1. Germany
          10.3.2. France
          10.3.3. U.K.
          10.3.4. Italy
          10.3.5. Spain
    10.4. Asia-Pacific
          10.4.1. Japan
          10.4.2. China
          10.4.3. India
    10.5. South America
          10.5.1. Brazil
    10.6. Middle East and Africa
          10.6.1. UAE
          10.6.2. South Africa

11. Global Natural Skin Care Products Market-Competitive Landscape
    11.1. Overview
    11.2. Market Share of Key Players in the Natural Skin Care Products Market
          11.2.1. Global Company Market Share
          11.2.2. North America Company Market Share
          11.2.3. Europe Company Market Share
          11.2.4. APAC Company Market Share
    11.3. Competitive Situations and Trends
          11.3.1. Product Launches and Developments
          11.3.2. Partnerships, Collaborations, and Agreements
          11.3.3. Mergers & Acquisitions
          11.3.4. Expansions

12. Company Profiles
    12.1. Procter & Gamble
          12.1.1. Business Overview
          12.1.2. Company Snapshot
          12.1.3. Company Market Share Analysis
          12.1.4. Company Product Portfolio
          12.1.5. Recent Developments
          12.1.6. SWOT Analysis
    12.2. Unilever
          12.2.1. Business Overview
          12.2.2. Company Snapshot
          12.2.3. Company Market Share Analysis
          12.2.4. Company Product Portfolio
          12.2.5. Recent Developments
          12.2.6. SWOT Analysis
    12.3. L’Oréal
          12.3.1. Business Overview
          12.3.2. Company Snapshot
          12.3.3. Company Market Share Analysis
          12.3.4. Company Product Portfolio
          12.3.5. Recent Developments
          12.3.6. SWOT Analysis
    12.4. Johnson & Johnson
          12.4.1. Business Overview
          12.4.2. Company Snapshot
          12.4.3. Company Market Share Analysis
          12.4.4. Company Product Portfolio
          12.4.5. Recent Developments
          12.4.6. SWOT Analysis
    12.5. MamaEarth
          12.5.1. Business Overview
          12.5.2. Company Snapshot
          12.5.3. Company Market Share Analysis
          12.5.4. Company Product Portfolio
          12.5.5. Recent Developments
          12.5.6. SWOT Analysis
    12.6. The Body Shop
          12.6.1. Business Overview
          12.6.2. Company Snapshot
          12.6.3. Company Market Share Analysis
          12.6.4. Company Product Portfolio
          12.6.5. Recent Developments
          12.6.6. SWOT Analysis
    12.7. The Estee Lauder Companies Inc.
          12.7.1. Business Overview
          12.7.2. Company Snapshot
          12.7.3. Company Market Share Analysis
          12.7.4. Company Product Portfolio
          12.7.5. Recent Developments
          12.7.6. SWOT Analysis
    12.8. Botanic Organic, LLC
          12.8.1. Business Overview
          12.8.2. Company Snapshot
          12.8.3. Company Market Share Analysis
          12.8.4. Company Product Portfolio
          12.8.5. Recent Developments
          12.8.6. SWOT Analysis
    12.9. Bare Essentials
          12.9.1. Business Overview
          12.9.2. Company Snapshot
          12.9.3. Company Market Share Analysis
          12.9.4. Company Product Portfolio
          12.9.5. Recent Developments
          12.9.6. SWOT Analysis
    12.10. Amway Corporation
          12.10.1. Business Overview
          12.10.2. Company Snapshot
          12.10.3. Company Market Share Analysis
          12.10.4. Company Product Portfolio
          12.10.5. Recent Developments
          12.10.6. SWOT Analysis

List of Table

1. Global Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Facial Care Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

3. Global Body Care Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

4. Global Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

5. Global Mass Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

6. Global Premium Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

7. Global Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

8. Global Men Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

9. Global Women Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

10. Global Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

11. Global Supermarkets/Hypermarkets Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

12. Global Direct Selling Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

13. Global Pharmacy & Drugstores Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

14. Global E-commerce Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

15. Global Others Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

16. Global Natural Skin Care Products Market, By Region, 2019-2030 (USD Billion) 

17. North America Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

18. North America Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

19. North America Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

20. North America Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

21. U.S. Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

22. U.S. Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

23. U.S. Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

24. U.S. Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

25. Canada Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

26. Canada Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

27. Canada Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

28. Canada Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

29. Mexico Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

30. Mexico Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

31. Mexico Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

32. Mexico Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

33. Europe Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

34. Europe Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

35. Europe Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

36. Europe Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

37. Germany Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

38. Germany Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

39. Germany Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

40. Germany Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

41. France Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

42. France Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

43. France Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

44. France Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

45. U.K. Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

46. U.K. Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

47. U.K. Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

48. U.K. Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

49. Italy Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

50. Italy Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

51. Italy Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

52. Italy Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

53. Spain Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

54. Spain Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

55. Spain Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

56. Spain Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

57. Asia Pacific Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

58. Asia Pacific Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

59. Asia Pacific Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

60. Asia Pacific Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

61. Japan Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

62. Japan Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

63. Japan Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

64. Japan Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

65. China Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

66. China Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

67. China Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

68. China Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

69. India Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

70. India Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

71. India Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

72. India Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

73. South America Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

74. South America Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

75. South America Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion)

76. South America Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion)

77. Brazil Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

78. Brazil Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

79. Brazil Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

80. Brazil Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion)

81. Middle East and Africa Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

82. Middle East and Africa Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

83. Middle East and Africa Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

84. Middle East and Africa Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion)

85. UAE Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

86. UAE Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

87. UAE Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

88. UAE Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion)

89. South Africa Natural Skin Care Products Market, By Product Type, 2019-2030 (USD Billion) 

90. South Africa Natural Skin Care Products Market, By Type, 2019-2030 (USD Billion) 

91. South Africa Natural Skin Care Products Market, By End Use, 2019-2030 (USD Billion) 

92. South Africa Natural Skin Care Products Market, By Distribution Channel, 2019-2030 (USD Billion) 

List of Figures 

1. Global Natural Skin Care Products Market Segmentation

2. Natural Skin Care Products Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Natural Skin Care Products Market Attractiveness Analysis By Product Type

9. Global Natural Skin Care Products Market Attractiveness Analysis By Type

10. Global Natural Skin Care Products Market Attractiveness Analysis By End Use

11. Global Natural Skin Care Products Market Attractiveness Analysis By Distribution Channel

12. Global Natural Skin Care Products Market Attractiveness Analysis By Region

13. Global Natural Skin Care Products Market: Dynamics

14. Global Natural Skin Care Products Market Share by Product Type (2022 & 2030)

15. Global Natural Skin Care Products Market Share by Type (2022 & 2030)

16. Global Natural Skin Care Products Market Share by End-Use (2022 & 2030)

17. Global Natural Skin Care Products Market Share by Distribution Channel (2022 & 2030)

18. Global Natural Skin Care Products Market Share by Regions (2022 & 2030)

19. Global Natural Skin Care Products Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2022 to 2030. The Brainy Insights has segmented the global natural skincare products market based on the below-mentioned segments:

Global Natural Skincare Products Market by Product Type:

  • Facial Care
  • Body Care

Global Natural Skincare Products Market by Type:

  • Mass
  • Premium

Global Natural Skincare Products Market by End Use:

  • Men
  • Women

Global Natural Skincare Products Market by Distribution Channel:

  • Supermarkets/Hypermarkets
  • Direct Selling
  • Pharmacy & Drugstores
  • E-commerce
  • Others

Global Natural Skincare Products Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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