Laminated Labels Market

Laminated Labels Market Share & Analysis – Industry Overview

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14230
  • Published Date: Apr, 2024
  • Pages: 237
  • Category: Consumer Goods
  • Format: PDF
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Segment Analysis

Regional segmentation analysis

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific emerged as the most significant global laminated labels market, with a 44% market revenue share in 2023.

The region's rapidly growing economies, such as China, India, and Southeast Asian countries, drive demand for packaged goods across various sectors, including food, beverages, cosmetics, and pharmaceuticals. With increasing industrialization, urbanization, and rising consumer purchasing power, the demand for laminated labels for branding and information dissemination is rising. Asia Pacific's food and beverage sector is expanding significantly, fueled by changing lifestyles and preferences. Urban consumers, in particular, seek convenience and a diverse range of packaged products, leading to heightened demand for laminated labels to enhance product presentation. Similarly, the pharmaceutical industry in the region is experiencing rapid growth due to increasing healthcare awareness and government initiatives to improve healthcare access. Laminated labels are crucial for pharmaceutical packaging. Technological advancements in printing and labelling have further propelled Asia Pacific's dominance in the laminated labels market.

Asia Pacific Region Laminated Labels Market Share in 2023 - 44%

 

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  • One of South China's largest producers of laminated tubes, Meitai, recently purchased a nine-color Hontec flexo press with an automatic unwind-rewind mechanism. The device is operating with impressive stability and has already started mass production. Numerous applications, such as self-adhesive labels, wraparound labels, shrink sleeves, lids, tags, and tickets, in-mould labels (IML), laminated tubes, wet-glue labels, and multi-layer labels, can be handled with the FlexiCon series' adaptability. Each printing unit in the FlexiCon series has two independent servo motors, which provide accurate control over material tension and printing registration.

Material type Segment Analysis

The material type segment is divided into polyester, vinyl, polycarbonate, polypropylene, and others. The polyester segment dominated the market, with a market share of around 37% in 2023. Polyester is a synthetic polymer known for its durability. Polyester offers robust resistance against tearing, abrasion, and moisture, ensuring labels remain intact and legible in extreme environmental conditions. Its chemical resistance safeguards printed information from degradation when exposed to various substances, making it invaluable in the pharmaceutical, chemical, and automotive sectors. Moreover, polyester's wide temperature tolerance enables laminated labels to endure extreme heat or cold without compromising adhesion or integrity. Polyester's clarity and printability enable high-quality graphics, text, and barcodes, ensuring superior print resolution and readability on laminated labels. Its dimensional stability prevents shrinkage or expansion, maintaining label shape and size over time for accurate placement and readability. Polyester's UV resistance also protects against sunlight-induced fading or discolouration, ensuring labels retain their visual appeal in outdoor applications. Therefore, the numerous advantages of polyester in laminated labels contribute to its dominance in the market.

Form Segment Analysis

The form segment is divided into rolls and sheets. The rolls segment dominated the market, with a market share of around 53% in 2023. Rolls denote a continuous length of laminated label material wound around a cylindrical core. Rolls facilitate high-volume production, as they can accommodate a larger quantity of label material than sheets. This minimizes the need for frequent material changeovers during printing and manufacturing, enhancing production efficiency and reducing downtime. Moreover, utilizing rolls leads to reduced material waste. Continuous production enabled by rolls allows label manufacturers to optimize material usage, resulting in cost savings and improved sustainability. Rolls offer flexibility in label length, allowing manufacturers to cater to diverse customer requirements and application needs. This adaptability facilitates customization. These benefits offered by Rolls translate to its dominance in the global market.

Composition Segment Analysis

The composition segment is divided into adhesive, facestock and release liner. The facestock segment dominated the market, with a market share of around 38% in 2023. The facestock composition in laminated labels refers to the layer of label material directly printed upon, which serves as the visible surface. It is crucial for laminated labels' performance, appearance, and durability. Facestocks are typically made from paper, film, or synthetic materials such as polyester, polypropylene, or polyethylene.

Printing Technology Segment Analysis

The printing technology segment is divided into digital, flexography, lithography, and others. The digital segment dominated the market, with a market share of around 40% in 2023. Digital printing technology is a method of printing where digital-based images are directly printed onto various substrates, such as paper, film, or synthetic materials, using inkjet or laser printers. Digital printing offers high-quality printing with vibrant colours, sharp images, and fine details, making it ideal for producing visually appealing labels. This high-quality printing capability enhances brand visibility and attracts consumer attention in competitive markets. Digital printing allows for customization and personalization of labels. Additionally, digital printing offers cost-effective short print runs and variable data printing solutions, eliminating the need for expensive setup costs and printing plates associated with traditional printing methods. Digital printing technology's combination of high-quality printing, customization capabilities, cost-effectiveness, and efficiency makes it the preferred choice for laminated labels in various industries.

  • Primera Technology, a manufacturer of specialized digital printing equipment, announced the release of their newest product, the AP-CODE Lot & Date Coder. Primera's AP360 and AP362 Label Applicators, both installed and newly acquired, are compatible with AP-CODE. To enter data and configure date and lot codes, the equipment has a full-colour touchscreen that eliminates the need for a separate power source. Free-format print fields allow for the inclusion of multiple symbols, numerals, and letters. Production can be sped up by storing forms for subsequent use.

Application Segment Analysis

The application segment is divided into food and beverages, manufacturing, fashion and apparel, electronics and appliances, pharmaceuticals, retail labels and others. The food and beverages segment dominated the market, with a market share of around 36% in 2023. Laminated labels are essential in the food and beverage industry, given the need to offer information according to governing regulations, brand differentiation, and marking needs, among other requirements. The industry's growth, propelled by population expansion, urbanization, and changing consumer preferences, positively impacts laminated label demand.

  • In EMEA, S-One Labels & Packaging unveiled its newest collection of vintage pre-laminate films. Metalized MPET/LDPE and PET/white EVOH LDPE pre-laminate films are included in the introduction. Pre-laminated films are available in metalized or white architecture. Pre-laminate PET/LDPE (12/60 micron) films are equipped with moisture and oxygen barrier properties. The ideal pre-laminate selection will be determined in part by the particular product to be packaged and its requirements. Pre-laminate films with many layers prolong the freshness of the content and are suitable for direct food contact, meal prep and snacking on the go.

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This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global laminated labels market based on below mentioned segments:

Global Laminated labels Market by Material Type:

  • Polyester
  • Vinyl
  • Polycarbonate
  • Polypropylene
  • Others

Global Laminated labels Market by Form:

  • Rolls
  • Sheets

Global Laminated labels Market by Composition:

  • Adhesive
  • Facestock
  • Release Liner

Global Laminated labels Market by Printing Technology:

  • Digital
  • Flexography
  • Lithography
  • Others

Global Laminated labels Market by Application:

  • Food and Beverages
  • Manufacturing
  • Fashion and Apparel
  • Electronics and Appliance
  • Pharmaceuticals
  • Retail Labels
  • Others

Global Laminated labels Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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