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Food Beverage Metal Cans Market

Food & Beverage Metal Cans Market Size by Type (2-Piece Cans, 3-Piece Cans), Application (Food and Beverages), Material, Degree of Internal Pressure, Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2024 to 2033

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-12569
  • Published Date: Oct, 2024
  • Pages: 239
  • Category: Food & Beverages
  • Format: PDF
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Segment Analysis

The global food & beverage metal cans market has been segmented based on type, application, material, degree of internal pressure and regions.

  • The type segment is divided into 2-piece cans and 3-piece cans. The 2-piece cans segment held the largest market share of around 58.5% in 2023. This was because they can offer convenient and protective packaging, and food items can be stored securely. To attach the can body and can lids (top and bottom), a technique called double seaming is used, so the contents are protected from outside contamination.
  • The application segment includes food and beverages. The beverages segment is anticipated to grow at the highest CAGR of around 6.7% over the forecast period. Growth is primarily attributed to expedient packaging, new metal cans innovations in terms of various packaging, shapes & sizes and metal cans' recyclable properties.
  • The material segment includes aluminum cans and steel cans. The aluminum cans segment held the largest market share of around 61.2% in 2023. This was because aluminium is primarily used raw material in the production of metal cans. Aluminium is a cost-effective raw material utilized in the food & beverage industry that can modify the packaging with 3D printing, colors, and embossing.
  • The degree of internal pressure segment includes vacuum cans and pressurized cans. The pressurized cans segment is anticipated to grow at the highest CAGR of 6.8% over the forecast period. This is due to their heavy use in the beverage industry. They are light-weight and minimize logistics expenses, which is why they propel the food & beverage metal cans market. These cans are ideal for packaging non-carbonated and carbonated beverages like wine, beer, sports beverages, and fruit juices. Therefore, in the beverage metal cans market pressurized cans have high demand.

Regional Segmentation Analysis

The regions evaluated for the food & beverage metal cans market include Europe, North America, Middle East and Africa, South America and Asia Pacific. The North America region emerged as the largest market for the food & beverage metal cans, with a 34.2% share of market revenue in 2023.

North America Food & Beverage Metal Cans Market Share in 2023 - 34.2%

 

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  • This was because North America is one of the world's largest consumers of aluminum cans and is driven by a vast number of customers globally for packaged food and beverages. In North America, strong R&D spending and technological developments are projected to have a significant impact on the domestic food & beverage metal cans production.
  • Asia Pacific is anticipated to grow at the highest CAGR over the forecast period. The rise of the Asia Pacific demand for metal cans for food and beverages can be due to the developing market economies. Throughout the coming years, significant disposable income and young population base would also be driving demand for food and beverage metal cans.

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  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
  • We can split the company market share on the basis of product, application and region
  • Report can be prepared for any specific country/region/segment
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Type
          4.3.2. Market Attractiveness Analysis By Application
          4.3.3. Market Attractiveness Analysis By Material
          4.3.4. Market Attractiveness Analysis By Degree of Internal Pressure
          4.3.5. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Recyclable Properties of Metal cans
          5.2.2. Simplified Logistics and Storage
    5.3. Restrains
          5.3.1. Availability of Alternative Packaging Options
    5.4. Opportunities
          5.4.1. Emerging Markets Offer Fast Growth Potential
    5.5. Challenges
          5.5.1. Rise in Biodegradable Packaging Trend

6. Global Food & Beverage Metal Cans Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. 2-piece Cans
    6.3. 3-piece Cans

7. Global Food & Beverage Metal Cans Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Food
    7.3. Beverages

8. Global Food & Beverage Metal Cans Market Analysis and Forecast, By Material
    8.1. Segment Overview
    8.2. Aluminum Cans
    8.3. Steel Cans

9. Global Food & Beverage Metal Cans Market Analysis and Forecast, By Degree of Internal Pressure
    9.1. Segment Overview
    9.2. Vacuum Cans
    9.3. Pressurized Cans

10. Global Food & Beverage Metal Cans Market Analysis and Forecast, By Regional Analysis
    10.1. Segment Overview
    10.2. North America
          10.2.1. U.S.
          10.2.2. Canada
          10.2.3. Mexico
    10.3. Europe
          10.3.1. Germany
          10.3.2. France
          10.3.3. U.K.
          10.3.4. Italy
          10.3.5. Spain
    10.4. Asia-Pacific
          10.4.1. Japan
          10.4.2. China
          10.4.3. India
    10.5. South America
          10.5.1. Brazil
    10.6. Middle East and Africa
          10.6.1. UAE
          10.6.2. South Africa

11. Global Food & Beverage Metal Cans Market-Competitive Landscape
    11.1. Overview
    11.2. Market Share of Key Players in the Food & Beverage Metal Cans Market
          11.2.1. Global Company Market Share
          11.2.2. North America Company Market Share
          11.2.3. Europe Company Market Share
          11.2.4. APAC Company Market Share
    11.3. Competitive Situations and Trends
          11.3.1. Product Launches and Developments
          11.3.2. Partnerships, Collaborations, and Agreements
          11.3.3. Mergers & Acquisitions
          11.3.4. Expansions

12. Company Profiles
    12.1. Alcoa Inc.
          12.1.1. Business Overview
          12.1.2. Company Snapshot
          12.1.3. Company Market Share Analysis
          12.1.4. Company Product Portfolio
          12.1.5. Recent Developments
          12.1.6. SWOT Analysis
    12.2. Ardagh Group
          12.2.1. Business Overview
          12.2.2. Company Snapshot
          12.2.3. Company Market Share Analysis
          12.2.4. Company Product Portfolio
          12.2.5. Recent Developments
          12.2.6. SWOT Analysis
    12.3. Ball Corporation
          12.3.1. Business Overview
          12.3.2. Company Snapshot
          12.3.3. Company Market Share Analysis
          12.3.4. Company Product Portfolio
          12.3.5. Recent Developments
          12.3.6. SWOT Analysis
    12.4. CAN-PACK S.A.
          12.4.1. Business Overview
          12.4.2. Company Snapshot
          12.4.3. Company Market Share Analysis
          12.4.4. Company Product Portfolio
          12.4.5. Recent Developments
          12.4.6. SWOT Analysis
    12.5. CPMC Holdings Limited
          12.5.1. Business Overview
          12.5.2. Company Snapshot
          12.5.3. Company Market Share Analysis
          12.5.4. Company Product Portfolio
          12.5.5. Recent Developments
          12.5.6. SWOT Analysis
    12.6. Crown Holdings, Inc
          12.6.1. Business Overview
          12.6.2. Company Snapshot
          12.6.3. Company Market Share Analysis
          12.6.4. Company Product Portfolio
          12.6.5. Recent Developments
          12.6.6. SWOT Analysis
    12.7. Kian Joo Group
          12.7.1. Business Overview
          12.7.2. Company Snapshot
          12.7.3. Company Market Share Analysis
          12.7.4. Company Product Portfolio
          12.7.5. Recent Developments
          12.7.6. SWOT Analysis
    12.8. Silgan Holdings Inc.
          12.8.1. Business Overview
          12.8.2. Company Snapshot
          12.8.3. Company Market Share Analysis
          12.8.4. Company Product Portfolio
          12.8.5. Recent Developments
          12.8.6. SWOT Analysis
    12.9. Sonoco Products Co.
          12.9.1. Business Overview
          12.9.2. Company Snapshot
          12.9.3. Company Market Share Analysis
          12.9.4. Company Product Portfolio
          12.9.5. Recent Developments
          12.9.6. SWOT Analysis
    12.10. Toyo Seikan Kaisha Ltd.
          12.10.1. Business Overview
          12.10.2. Company Snapshot
          12.10.3. Company Market Share Analysis
          12.10.4. Company Product Portfolio
          12.10.5. Recent Developments
          12.10.6. SWOT Analysis

List of Table

1. Global Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

2. Global 2-piece Cans In Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

3. Global 3-piece Cans In Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

4. Global Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

5. Global Food In Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

6. Global Beverages In Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

7. Global Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

8. Global Aluminum Cans Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

9. Global Steel Cans Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

10. Global Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

11. Global Vacuum Cans Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

12. Global Pressurized Cans Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

13. Global Food & Beverage Metal Cans Market, By Region, 2020–2033(USD Billion)(Thousand Units)

14. Global Food & Beverage Metal Cans Market, By North America, 2020–2033(USD Billion)(Thousand Units)

15. North America Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

16. North America Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

17. North America Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

18. North America Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

19. U.S. Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

20. U.S. Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

21. U.S. Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

22. U.S. Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

23. Canada Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

24. Canada Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

25. Canada Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

26. Canada Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

27. Mexico Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

28. Mexico Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

29. Mexico Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

30. Mexico Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

31. Europe Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

32. Europe Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

33. Europe Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

34. Europe Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

35. Germany Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

36. Germany Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

37. Germany Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

38. Germany Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

39. France Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

40. France Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

41. France Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

42. France Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

43. U.K. Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

44. U.K. Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

45. U.K. Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

46. U.K. Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

47. Italy Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

48. Italy Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

49. Italy Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

50. Italy Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

51. Spain Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

52. Spain Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

53. Spain Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

54. Spain Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

55. Asia Pacific Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

56. Asia Pacific Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

57. Asia Pacific Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

58. Asia Pacific Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

59. Japan Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

60. Japan Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

61. Japan Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

62. Japan Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

63. China Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

64. China Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

65. China Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

66. China Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

67. India Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

68. India Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

69. India Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

70. India Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

71. South America Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

72. South America Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

73. South America Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

74. South America Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

75. Brazil Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

76. Brazil Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

77. Brazil Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

78. Brazil Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

79. Middle East and Africa Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

80. Middle East and Africa Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

81. Middle East and Africa Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

82. Middle East and Africa Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

83. UAE Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

84. UAE Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

85. UAE Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

86. UAE Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

87. South Africa Food & Beverage Metal Cans Market, By Type, 2020–2033(USD Billion)(Thousand Units)

88. South Africa Food & Beverage Metal Cans Market, By Application, 2020–2033(USD Billion)(Thousand Units)

89. South Africa Food & Beverage Metal Cans Market, By Material, 2020–2033(USD Billion)(Thousand Units)

90. South Africa Food & Beverage Metal Cans Market, By Degree of Internal Pressure, 2020–2033(USD Billion)(Thousand Units)

List of Figures 

1. Global Food & Beverage Metal Cans Market Segmentation

2. Food & Beverage Metal Cans Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Food & Beverage Metal Cans Market Attractiveness Analysis By Type

9. Global Food & Beverage Metal Cans Market Attractiveness Analysis By Application

10. Global Food & Beverage Metal Cans Market Attractiveness Analysis By Material

11. Global Food & Beverage Metal Cans Market Attractiveness Analysis By Degree of Internal Pressure

12. Global Food & Beverage Metal Cans Market Attractiveness Analysis By Region

13. Global Food & Beverage Metal Cans Market: Dynamics

14. Global Food & Beverage Metal Cans Market Share by Type (2023 & 2033)

15. Global Food & Beverage Metal Cans Market Share By Application (2023 & 2033)

16. Global Food & Beverage Metal Cans Market Share By Material (2023 & 2033)

17. Global Food & Beverage Metal Cans Market Share By Degree of Internal Pressure (2023 & 2033)

18. Global Food & Beverage Metal Cans Market Share by Regions (2023 & 2033)

19. Global Food & Beverage Metal Cans Market Share by Company (2023)

This study forecasts revenue growth at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global food & beverage metal cans market on the basis of below mentioned segments:

Global Food & Beverage Metal Cans Market by Type:

  • 2-Piece Cans
  • 3-Piece Cans

Global Food & Beverage Metal Cans Market by Application:

  • Food
  • Beverages

Global Food & Beverage Metal Cans Market by Material:

  • Aluminum Cans
  • Steel Cans

Global Food & Beverage Metal Cans Market by Degree of Internal Pressure:

  • Pressurized Cans
  • Vacuum Cans

Global Food & Beverage Metal Cans Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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ProactiveWe manage our resources 24/7 to identify issues and address them before they become problems

Quality & ReliabilityWe are committed to providing reliable and highly accurate data with an excellent quality control system

Global Outreach6 Major regions and 40+ countries level analysis accomplished

Competitive PricingOur pricing strategy is highly competitive in the market, without compensating on the quality and the timeline of project delivery

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