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Blood Glucose Monitoring Devices Market

Blood Glucose Monitoring Devices Market Size & Overview – Key Insights & Forecast

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-13672
  • Published Date: Aug, 2023
  • Pages: 237
  • Category: Healthcare
  • Format: PDF
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Market Introduction

The global blood glucose monitoring devices market was valued at USD 12.78 billion in 2022, which is anticipated to expand at a CAGR of 8.42% from 2023 to 2032. Blood glucose observation helps to recognise patterns in the variation of blood sugar (glucose) levels that occur in return to exercise, diet, pathological processes, and medications linked with blood glucose variations, for instance diabetes mellitus. Glucose is a sugar which a person's body utilities as a source of strength. Unless a person has diabetes, the body adjusts the quantity of glucose in the blood. A person with diabetes might need special nutrition and medicines to manage blood glucose. Abnormally low or high blood glucose range can possibly lead to life-threatening situations, both chronic and acute.

Blood sugar (or blood glucose) is the primary sugar found in the blood. Blood glucose is a primary source of energy for the body. It originates from the food we consume. The body breaks down most of that food stuff into glucose and emits it into the bloodstream. As the blood glucose rises, it indicates the pancreas to discharge insulin. The hormone that assists glucose to get into the cells to be exploited for energy is insulin. Blood glucose inspection is a very important aspect of controlling diabetes, specifically for people who are suffering from type-1 diabetes and individuals who take insulin. A person can examine their blood sugar by employing test strips and a glucose measuring device or a CGM (continuous glucose monitoring) system. Healthcare providers assist in determining the frequency and timing for checking blood glucose. The most conventional way to examine blood glucose level in home settings is by using a blood glucose meter. A blood sugar meter assesses the quantity of glucose in a minute sample of blood, generally from the fingertip. CGM (continuous glucose monitoring) is alternative way to check glucose readings. Most continuous glucose monitoring systems use a small sensor that is implanted under the skin of an individual. The sensor determines glucose level of an individual at regular intervals. It can display changes in the glucose level of a person right through the day and night. A continuous glucose monitoring system is specifically useful for individuals who take insulin and have troubles with low blood sugar. High levels of blood glucose is termed as hyperglycemia. Indications of high blood glucose levels include feeling weak or tired, feeling thirsty, headaches, blurred vision, and frequent urinating. The condition of low blood glucose is called hypoglycemia and it occurs when the blood glucose level falls below what is healthful for an individual. For several people living with diabetes, this implies a blood sugar reading lesser than 70 mg/dL. Lesser blood sugar levels can be commonplace in individuals with type 1 diabetes and individuals with type 2 diabetes who consume certain diabetes medications. Low level of blood glucose can be hazardous and must be treated as early as possible.

Blood Glucose Monitoring Devices Market Size

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Recent Development

  • Know Labs has made progress with its work on creating a medical-grade non-invasive blood glucose monitor. Not only has the company built a Generation 1 prototype of the device that will use proprietary Bio-RFID sensing technology, but it has also shared the promising results of a study that shows how the machine learning model for the needle-free glucose monitor has performed. Know Labs has been working on its non-invasive blood glucose monitor for some time now and has quite strong competition in this vital and profitable field. In a device landscape that is bare of any commercially available non-invasive glucose monitors, Know Lab's device houses technology that can measure blood sugar levels by sending radio waves through the skin to capture molecular signatures. Algorithms then take the readings and transform them into glucose-level information. In late May, the company tweaked the algorithm – adding a light gradient boosting machine learning model – which further improved the accuracy of the sensor.
  • Apple is reportedly making advancements in its pursuit of a non-invasive glucose monitoring system, potentially integrating it into the Apple Watch. The company has been researching various technologies such as optical sensors and spectroscopy for this purpose.

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  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
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  • Report can be prepared for any specific country/region/segment
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1. Introduction
    1.1. Objective of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product Type
          4.3.2. Market Attractiveness Analysis By Type
          4.3.3. Market Attractiveness Analysis By Patient Type
          4.3.4. Market Attractiveness Analysis By End-Use
          4.3.5. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The rise in occurrence of diabetes
    5.3. Opportunities
          5.3.1. The increasing popularity of continuous glucose monitors
    5.4. Challenges
          5.4.1. Rigorous regulatory guidelines

6. Global Blood Glucose Monitoring Devices Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Continuous Glucose Monitoring Devices
          6.2.1. Transmitter and Receiver
          6.2.2. Sensors
          6.2.3. Insulin Pumps
    6.3. Self-monitoring Devices
          6.3.1. Blood Glucose Meter
          6.3.2. Testing Strips
          6.3.3. Lancets

7. Global Blood Glucose Monitoring Devices Market Analysis and Forecast, By Type
    7.1. Segment Overview
    7.2. Invasive
    7.3. Non-invasive

8. Global Blood Glucose Monitoring Devices Market Analysis and Forecast, By Patient Type
    8.1. Segment Overview
    8.2. Type-2 Diabetes
    8.3. Type-1 Diabetes

9. Global Blood Glucose Monitoring Devices Market Analysis and Forecast, By End-Use
    9.1. Segment Overview
    9.2. Home/Self Care
    9.3. Hospitals
    9.4. Diagnostic Centers

10. Global Blood Glucose Monitoring Devices Market Analysis and Forecast, By Regional Analysis
    10.1. Segment Overview
    10.2. North America
          10.2.1. U.S.
          10.2.2. Canada
          10.2.3. Mexico
    10.3. Europe
          10.3.1. Germany
          10.3.2. France
          10.3.3. U.K.
          10.3.4. Italy
          10.3.5. Spain
    10.4. Asia-Pacific
          10.4.1. Japan
          10.4.2. China
          10.4.3. India
    10.5. South America
          10.5.1. Brazil
    10.6. Middle East and Africa
          10.6.1. UAE
          10.6.2. South Africa

11. Global Blood Glucose Monitoring Devices Market-Competitive Landscape
    11.1. Overview
    11.2. Market Share of Key Players in the Blood Glucose Monitoring Devices Market
          11.2.1. Global Company Market Share
          11.2.2. North America Company Market Share
          11.2.3. Europe Company Market Share
          11.2.4. APAC Company Market Share
    11.3. Competitive Situations and Trends
          11.3.1. Product Launches and Developments
          11.3.2. Partnerships, Collaborations, and Agreements
          11.3.3. Mergers & Acquisitions
          11.3.4. Expansions

12. Company Profiles
    12.1. Medtronic plc
          12.1.1. Business Overview
          12.1.2. Company Snapshot
          12.1.3. Company Market Share Analysis
          12.1.4. Company Product Portfolio
          12.1.5. Recent Developments
          12.1.6. SWOT Analysis
    12.2. Abbott Laboratories
          12.2.1. Business Overview
          12.2.2. Company Snapshot
          12.2.3. Company Market Share Analysis
          12.2.4. Company Product Portfolio
          12.2.5. Recent Developments
          12.2.6. SWOT Analysis
    12.3. Ascensia Diabetes Care
          12.3.1. Business Overview
          12.3.2. Company Snapshot
          12.3.3. Company Market Share Analysis
          12.3.4. Company Product Portfolio
          12.3.5. Recent Developments
          12.3.6. SWOT Analysis
    12.4. F. Hoffmann-La Roche Ltd
          12.4.1. Business Overview
          12.4.2. Company Snapshot
          12.4.3. Company Market Share Analysis
          12.4.4. Company Product Portfolio
          12.4.5. Recent Developments
          12.4.6. SWOT Analysis
    12.5. Dexcom, Inc.
          12.5.1. Business Overview
          12.5.2. Company Snapshot
          12.5.3. Company Market Share Analysis
          12.5.4. Company Product Portfolio
          12.5.5. Recent Developments
          12.5.6. SWOT Analysis
    12.6. Novo Nordisk
          12.6.1. Business Overview
          12.6.2. Company Snapshot
          12.6.3. Company Market Share Analysis
          12.6.4. Company Product Portfolio
          12.6.5. Recent Developments
          12.6.6. SWOT Analysis
    12.7. Sanofi
          12.7.1. Business Overview
          12.7.2. Company Snapshot
          12.7.3. Company Market Share Analysis
          12.7.4. Company Product Portfolio
          12.7.5. Recent Developments
          12.7.6. SWOT Analysis
    12.8. Ypsomed Holdings
          12.8.1. Business Overview
          12.8.2. Company Snapshot
          12.8.3. Company Market Share Analysis
          12.8.4. Company Product Portfolio
          12.8.5. Recent Developments
          12.8.6. SWOT Analysis
    12.9. Insulet Corporation
          12.9.1. Business Overview
          12.9.2. Company Snapshot
          12.9.3. Company Market Share Analysis
          12.9.4. Company Product Portfolio
          12.9.5. Recent Developments
          12.9.6. SWOT Analysis
    12.10. Glysens Incorporated
          12.10.1. Business Overview
          12.10.2. Company Snapshot
          12.10.3. Company Market Share Analysis
          12.10.4. Company Product Portfolio
          12.10.5. Recent Developments
          12.10.6. SWOT Analysis
    12.11. B. Braun Medical Ltd
          12.11.1. Business Overview
          12.11.2. Company Snapshot
          12.11.3. Company Market Share Analysis
          12.11.4. Company Product Portfolio
          12.11.5. Recent Developments
          12.11.6. SWOT Analysis
    12.12. Terumo Europe NV
          12.12.1. Business Overview
          12.12.2. Company Snapshot
          12.12.3. Company Market Share Analysis
          12.12.4. Company Product Portfolio
          12.12.5. Recent Developments
          12.12.6. SWOT Analysis
    12.13. LifeScan IP Holdings, LLC
          12.13.1. Business Overview
          12.13.2. Company Snapshot
          12.13.3. Company Market Share Analysis
          12.13.4. Company Product Portfolio
          12.13.5. Recent Developments
          12.13.6. SWOT Analysis
    12.14. Nipro
          12.14.1. Business Overview
          12.14.2. Company Snapshot
          12.14.3. Company Market Share Analysis
          12.14.4. Company Product Portfolio
          12.14.5. Recent Developments
          12.14.6. SWOT Analysis
 

List of Table

1. Global Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

2. Global Continuous Glucose Monitoring Devices, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion) 

3. Global Self-monitoring Devices, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion)

4. Global Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion) 

5. Global Invasive, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion) 

6. Global Non-invasive, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion)

7. Global Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion) 

8. Global Type-2 Diabetes, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion) 

9. Global Type-1 Diabetes, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion)

10. Global Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion) 

11. Global Home/Self Care, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion) 

12. Global Hospitals, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion)

13. Global Diagnostic Centers, Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion)

14. Global Blood Glucose Monitoring Devices Market, By Region, 2019-2032 (USD Billion) 

15. North America Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

16. North America Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

17. North America Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

18. North America Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion) 

19. U.S. Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

20. U.S. Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

21. U.S. Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

22. U.S. Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

23. Canada Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

24. Canada Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

25. Canada Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

26. Canada Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

27. Mexico Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

28. Mexico Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

29. Mexico Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

30. Mexico Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

31. Europe Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

32. Europe Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

33. Europe Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

34. Europe Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

35. Germany Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

36. Germany Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

37. Germany Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

38. Germany Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

39. France Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

40. France Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

41. France Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

42. France Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

43. U.K. Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

44. U.K. Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

45. U.K. Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

46. U.K. Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

47. Italy Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

48. Italy Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

49. Italy Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

50. Italy Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

51. Spain Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

52. Spain Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

53. Spain Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

54. Spain Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

55. Asia Pacific Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

56. Asia Pacific Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

57. Asia Pacific Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

58. Asia Pacific Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

59. Japan Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

60. Japan Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

61. Japan Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

62. Japan Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

63. China Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

64. China Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

65. China Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

66. China Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

67. India Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

68. India Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

69. India Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

70. India Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

71. South America Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

72. South America Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

73. South America Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

74. South America Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

75. Brazil Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

76. Brazil Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

77. Brazil Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

78. Brazil Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

79. Middle East and Africa Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

80. Middle East and Africa Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

81. Middle East and Africa Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

82. Middle East and Africa Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

83. UAE Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

84. UAE Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

85. UAE Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

86. UAE Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

87. South Africa Blood Glucose Monitoring Devices Market, By Product Type, 2019-2032 (USD Billion) 

88. South Africa Blood Glucose Monitoring Devices Market, By Type, 2019-2032 (USD Billion)

89. South Africa Blood Glucose Monitoring Devices Market, By Patient Type, 2019-2032 (USD Billion)

90. South Africa Blood Glucose Monitoring Devices Market, By End-Use, 2019-2032 (USD Billion)

List of Figures 

1. Global Blood Glucose Monitoring Devices Market Segmentation

2. Blood Glucose Monitoring Devices Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Blood Glucose Monitoring Devices Market Attractiveness Analysis By Product Type

9. Global Blood Glucose Monitoring Devices Market Attractiveness Analysis By Type

10. Global Blood Glucose Monitoring Devices Market Attractiveness Analysis By Patient Type

11. Global Blood Glucose Monitoring Devices Market Attractiveness Analysis By End-Use

12. Global Blood Glucose Monitoring Devices Market Attractiveness Analysis By Region

13. Global Blood Glucose Monitoring Devices Market: Dynamics

14. Global Blood Glucose Monitoring Devices Market Share by Product Type (2023 & 2032)

15. Global Blood Glucose Monitoring Devices Market Share by Type (2023 & 2032)

16. Global Blood Glucose Monitoring Devices Market Share by Patient Type (2023 & 2032)

17. Global Blood Glucose Monitoring Devices Market Share by End-Use (2023 & 2032)

18. Global Blood Glucose Monitoring Devices Market Share by Regions (2023 & 2032)

19. Global Blood Glucose Monitoring Devices Market Share by Company (2022)

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. The Brainy Insights has segmented the global blood glucose monitoring devices market based on below mentioned segments:

Global Blood Glucose Monitoring Devices by Product Type:

  • Continuous Glucose Monitoring Devices
    • Transmitter and Receiver
    • Sensors
    • Insulin Pumps
  • Self-monitoring Devices
    • Blood Glucose Meter
    • Testing Strips
    • Lancets

Global Blood Glucose Monitoring Devices by Type:

  • Invasive
  • Non-invasive

Global Blood Glucose Monitoring Devices by Patient Type:

  • Type-2 Diabetes
  • Type-1 Diabetes

Global Blood Glucose Monitoring Devices by End-Use:

  • Home/Self Care
  • Hospitals
  • Diagnostic Centers

Global Blood Glucose Monitoring Devices by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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ProactiveWe manage our resources 24/7 to identify issues and address them before they become problems

Quality & ReliabilityWe are committed to providing reliable and highly accurate data with an excellent quality control system

Global Outreach6 Major regions and 40+ countries level analysis accomplished

Competitive PricingOur pricing strategy is highly competitive in the market, without compensating on the quality and the timeline of project delivery

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