Bleaching Agent Market

Bleaching Agent Market Share & Analysis – Industry Overview

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12906
  • Published Date: Sep, 2022
  • Pages: 236
  • Category: Chemicals & Materials
  • Format: PDF
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Segment Analysis

The global bleaching agent market has been segmented based on product type, form, application, and region.

  • The product type segment is divided into hydrogen peroxide, acetone peroxide, azodicarbonamide, ascorbic acid, and chlorine dioxide. The hydrogen peroxide segment dominated the market, with a market share of around 28% in 2021. Hydrogen peroxide is primarily used for bleaching and purifying food products, which improves the color of food products. This drives the segment's growth.
  • The form segment is divided into powder and liquid. Over the forecast period, the powder segment is expected to grow at the fastest CAGR of 6.2%. The powder bleaching agents such as hydrogen peroxide, ascorbic acid, and potassium bromates have a longer shelf-life which drives the segment's growth.
  • The application segment is divided into flour, bakery products, and cheese. In 2021, the flour application segment dominated the market, accounting for around 41% of global revenue. Bleaching agents are widely used for whitening flour, as fresh flour from mills is slightly yellowish and contains carotenoids, which drives the market's growth in the segment.

Regional Segmentation Analysis

The regions analyzed for the bleaching agent market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The Asia Pacific emerged as the largest market for the global bleaching agent market, with a 39% market revenue share in 2021.

The Asia Pacific currently dominates bleaching agents with a 39% market revenue share in 2021. The market's growth in this region can be attributed to the region's increasing population and the rising number of restaurants in the region. The rising per capita disposable income and increasing urbanization also propel the market's growth in the region. The Asia Pacific is the largest consumer of bakery products which also adds to the market's growth. Furthermore, there is also an increase in demand for bleaching agents in the pulp & paper and chemical industries, adding impetus to the market's growth.

Asia Pacific Region Bleaching Agent Market Share in 2021 - 39%

 

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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product Type
          4.3.2. Market Attractiveness Analysis By Form
          4.3.3. Market Attractiveness Analysis By Application
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing demand for bakery products
    5.3. Restraints
          5.3.1. Health-related issues
    5.4. Opportunities
          5.4.1. Increasing applications
    5.5. Challenges
          5.5.1. Stringent government regulations

6. Global Bleaching Agent Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Hydrogen Peroxide
    6.3. Acetone Peroxide
    6.4. Azodicarbonamide
    6.5. Ascorbic Acid
    6.6. Chlorine Dioxide

7. Global Bleaching Agent Market Analysis and Forecast, By Form
    7.1. Segment Overview
    7.2. Powder
    7.3. Liquid

8. Global Bleaching Agent Market Analysis and Forecast, By Application
    8.1. Segment Overview
    8.2. Flour
    8.3. Bakery Products
    8.4. Cheese

9. Global Bleaching Agent Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Bleaching Agent Market-Competitive Landscape
    10.1. Overview
          10.1.1. Market Share of Key Players in the Bleaching Agent Market
          10.1.2. Global Company Market Share
          10.1.3. North America Company Market Share
          10.1.4. Europe Company Market Share
          10.1.5. APAC Company Market Share
    10.2. Competitive Situations and Trends
          10.2.1. Product Launches and Developments
          10.2.2. Partnerships, Collaborations, and Agreements
          10.2.3. Mergers & Acquisitions
          10.2.4. Expansions

11. Company Profiles
    11.1. BASF SE
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Component Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Kemira Oyj
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Component Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Aditya Birla Chemicals
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Component Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Gujarat Alkalies and Chemicals Ltd
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Component Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Evonik Industries
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Component Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Spectrum Laboratory Products Inc
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Component Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Solvay chemicals IncPeroxychem
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Component Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. AkzoNobel
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Component Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Spartan Chemical Company
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Component Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. The Procter & Gamble Company
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Component Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis

List of Table

1. Global Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Hydrogen Peroxide Bleaching Agent Market, By Region, 2019-2030 (USD Billion) 

3. Global Acetone Peroxide Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

4. Global Azodicarbonamide Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

5. Global Ascorbic Acid Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

6. Global Chlorine Dioxide Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

7. Global Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

8. Global Powder Bleaching Agent Market, By Region, 2019-2030 (USD Billion) 

9. Global Liquid Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

10. Global Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

11. Global Flour Bleaching Agent Market, By Region, 2019-2030 (USD Billion) 

12. Global Bakery Products Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

13. Global Cheese Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

14. Global  Bleaching Agent Market, By Region, 2019-2030 (USD Billion)

15. North America Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

16. North America Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

17. North America Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

18. U.S. Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

19. U.S. Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

20. U.S. Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

21. Canada Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

22. Canada Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

23. Canada Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

24. Mexico Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

25. Mexico Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

26. Mexico Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

27. Europe Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

28. Europe Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

29. Europe Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

30. Germany Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

31. Germany Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

32. Germany Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

33. France Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

34. France Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

35. France Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

36. U.K. Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

37. U.K. Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

38. U.K. Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

39. Italy Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

40. Italy Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

41. Italy Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

42. Spain Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

43. Spain Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

44. Spain Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

45. Asia Pacific Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

46. Asia Pacific Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

47. Asia Pacific Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

48. Japan Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

49. Japan Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

50. Japan Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

51. China Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

52. China Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

53. China Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

54. India Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

55. India  Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

56. India Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

57. South America Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

58. South America Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

59. South America Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

60. Brazil Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

61. Brazil Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

62. Brazil Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

63. The Middle East and Africa Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

64. The Middle East and Africa Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

65. The Middle East and Africa Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

66. UAE Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

67. UAE Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

68. UAE Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

69. South Africa Bleaching Agent Market, By Product Type, 2019-2030 (USD Billion) 

70. South Africa Bleaching Agent Market, By Form, 2019-2030 (USD Billion) 

71. South Africa Bleaching Agent Market, By Application, 2019-2030 (USD Billion) 

List of Figures 

1. Global Bleaching Agent Market Segmentation

2. Bleaching Agent Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Bleaching Agent Market Attractiveness Analysis By Product Type

9. Global Bleaching Agent Market Attractiveness Analysis By Form

10. Global Bleaching Agent Market Attractiveness Analysis By Application

11. Global Bleaching Agent Market Attractiveness Analysis By Region

12. Global Bleaching Agent Market: Dynamics

13. Global Bleaching Agent Market Share by Product Type (2022 & 2030)

14. Global Bleaching Agent Market Share By Form (2022 & 2030)

15. Global Bleaching Agent Market Share by Application (2022 & 2030)

16. Global Bleaching Agent Market Share by Regions (2022 & 2030)

17. Global Bleaching Agent Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. Brainy Insights has segmented the global bleaching agent market based on the below-mentioned segments:

Global Bleaching Agent Market by Product Type: 

  • Hydrogen Peroxide
  • Acetone Peroxide
  • Azodicarbonamide
  • Ascorbic Acid
  • Chlorine Dioxide

Global Bleaching Agent Market by Form:

  • Powder
  • Liquid

Global Bleaching Agent Market by Application:

  • Flour
  • Bakery Products
  • Cheese

Global Bleaching Agent Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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